City Colors

City Colors
Author: Zoran Milich
Publisher: Kids Can Press
Total Pages: 0
Release: 2006-09-01
Genre: Juvenile Nonfiction
ISBN: 9781553379812

Color has the power to inspire and delight. The playful photographs here invite youngsters on an international urban journey with color as their guide --- from London's famous red double-deckers to New York City's shiny black limousines to Rio de Janeiro's multicolored playgrounds. The ten colors featured are each clearly presented in a main photograph and in a smaller focus image.

City Colors

City Colors
Author: Joyce Markovics
Publisher: Bearport Publishing
Total Pages: 28
Release: 2014-08-01
Genre: Juvenile Nonfiction
ISBN: 162724378X

A yellow car whizzes by tall buildings. It drops off one person and picks up another. Its color lets us know that it’s a taxi. Then a traffic light flashes red. Drivers know that red means stop. Early readers will be taken on a colorful journey through the city in this simple yet captivating text about different colors and what they mean. Each 24-page book features controlled text with age-appropriate vocabulary and simple sentence construction. Stunning photos closely align with descriptive text that will grab kids’ attention. While practicing their reading skills, emergent readers won’t be able to stop turning the pages as they learn about colors.

The Color of Cities

The Color of Cities
Author: Lois Swirnoff
Publisher: McGraw-Hill Companies
Total Pages: 248
Release: 2000
Genre: Architecture
ISBN:

A unique color dictionary of international urban design and phenomenal photographic reference, "The Color of Cities, by Lois Swirnoff, documents the distinctive color characteristics of cities in the United States, Europe, the Middle East, Latin America and Asia. The book features beautiful original color photographs by the author who is an acclaimed artist and world authority on the three-dimensional use of color, and other noted architectural photographers. Topics covered include how cultural color preferences are grounded in vision differences in different geographic locations and the similarities within diversity in streets, facades, plazas, boundaries, and marketplaces. A reference section provides you with typical color palettes for each country, complete with thumbnail photographic examples.

Color and Design

Color and Design
Author: Marilyn DeLong
Publisher: A&C Black
Total Pages: 303
Release: 2013-08-01
Genre: Art
ISBN: 1847889530

From products we use to clothes we wear, and spaces we inhabit, we rely on colour to provide visual appeal, data codes and meaning. Color and Design addresses how we understand and experience colour, and through specific examples explores how colour is used in a spectrum of design-based disciplines including apparel design, graphic design, interior design, and product design. Through highly engaging contributions from a wide range of international scholars and practitioners, the book explores colour as an individual and cultural phenomenon, as a pragmatic device for communication, and as a valuable marketing tool. Color and Design provides a comprehensive overview for scholars and an accessible text for students on a range of courses within design, fashion, cultural studies, anthropology, sociology and visual and material culture. Its exploration of colour in marketing as well as design makes this book an invaluable resource for professional designers. It will also allow practitioners to understand how and why colour is so extensively varied and offers such enormous potential to communicate.

Advances in National Brand and Private Label Marketing

Advances in National Brand and Private Label Marketing
Author: Francisco J. Martínez-López
Publisher: Springer Nature
Total Pages: 145
Release: 2021-05-16
Genre: Business & Economics
ISBN: 3030769356

This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021). The topics covered include: retailing, private label portfolio and assortment management, marketing of premium store brands, using national brands to exclude (delist) and include, optimal assortment size, consumer store patronage, etc. Several contributions also focus on private label pricing and promotion, especially on the relative pricing of standard and premium private labels, and with regard to the national brands in the assortment.