China Trade Shows and Exhibitions Handbook - Strategic Information and Contacts
Author | : IBP, Inc |
Publisher | : Lulu.com |
Total Pages | : 278 |
Release | : 2013-08-01 |
Genre | : Business & Economics |
ISBN | : 1438708947 |
China Trade Exhibitions Handbook
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Author | : IBP, Inc |
Publisher | : Lulu.com |
Total Pages | : 278 |
Release | : 2013-08-01 |
Genre | : Business & Economics |
ISBN | : 1438708947 |
China Trade Exhibitions Handbook
Author | : IBP USA |
Publisher | : Lulu.com |
Total Pages | : 294 |
Release | : 2009-03-30 |
Genre | : Business & Economics |
ISBN | : 1438751583 |
2011 Updated Reprint. Updated Annually. US-China Diplomatic and Political Cooperation Handbook
Author | : IBP USA |
Publisher | : Lulu.com |
Total Pages | : 304 |
Release | : 2007-05 |
Genre | : Business & Economics |
ISBN | : 1433063042 |
2011 Updated Reprint. Updated Annually. China Research & Development Policy Handbook
Author | : IBP, Inc. |
Publisher | : Lulu.com |
Total Pages | : 296 |
Release | : 2013-08 |
Genre | : Business & Economics |
ISBN | : 157751291X |
China Agricultural Laws and Regulations Handbook
Author | : IBP USA |
Publisher | : Lulu.com |
Total Pages | : 294 |
Release | : 2007-02-07 |
Genre | : Business & Economics |
ISBN | : 1433037270 |
Korea North Export-Import Handbook
Author | : IBP USA Staff |
Publisher | : |
Total Pages | : 300 |
Release | : 2007-02-07 |
Genre | : Business & Economics |
ISBN | : 9781433007040 |
China Trade Exhibitions Handbook
Author | : Helmut Schwägermann |
Publisher | : Walter de Gruyter GmbH & Co KG |
Total Pages | : 413 |
Release | : 2015-12-14 |
Genre | : Business & Economics |
ISBN | : 3110398621 |
China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.
Author | : Usa Ibp |
Publisher | : International Business Publications USA |
Total Pages | : 350 |
Release | : 2005-02-01 |
Genre | : Business & Economics |
ISBN | : 9780739764718 |
Author | : Donald Goodale Stewart |
Publisher | : |
Total Pages | : 125 |
Release | : 1969 |
Genre | : Trade shows |
ISBN | : |
Author | : Manfred Kirchgeorg |
Publisher | : Gabler Verlag |
Total Pages | : 0 |
Release | : 2005-10-11 |
Genre | : Business & Economics |
ISBN | : 9783663056584 |
Extensive overview of all aspects of trade show and convention management from the perspective of scientists, operators, exhibitors, associations and service industry. The articles especially focus on strategic and operative decision making problems. The reader gains perspectives, approaches to solutions and recommendations on the whole process in decision making. The conceptualization of successful trade shows and conventions is demonstrated by numerous best practices.