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| Author | : Tom Magliozzi |
| Publisher | : Chronicle Books |
| Total Pages | : 212 |
| Release | : 2008-08-06 |
| Genre | : Humor |
| ISBN | : 9780811864770 |
The hilarious hosts of NPR's "Car Talk" have collected 100 of the best questions--and, more importantly--their answers to a wide variety of car conundrums. Illustrated.
| Author | : Janice (Ginny) Redish |
| Publisher | : Morgan Kaufmann |
| Total Pages | : 385 |
| Release | : 2007-06-22 |
| Genre | : Computers |
| ISBN | : 0080555381 |
"Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your customers won't read very many words on your website -- and what to do about it."-- Jakob Nielsen, Principal, Nielsen Norman Group“There are at least twelve billion web pages out there. Twelve billion voices talking, but saying mostly nothing. If just 1% of those pages followed Ginny’s practical, clear advice, the world would be a better place. Fortunately, you can follow her advice for 100% of your own site’s pages, so pick up a copy of Letting Go of the Words and start communicating effectively today. --Lou Rosenfeld, co-author, Information Architecture for the World Wide WebOn the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks – to gather information, reading only what we need. We are all too busy to read much on the web.This book helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan, organize, write, design, and test web content that will make web users come back again and again to your site. Learn how to create usable and useful content for the web from the master − Ginny Redish. Ginny has taught and mentored hundreds of writers, information designers, and content owners in the principles and secrets of creating web information that is easy to scan, easy to read, and easy to use. This practical, informative book will help anyone creating web content do it better.Features* Clearly-explained guidelines with full color illustrations and examples from actual web sites throughout the book. * Written in easy-to-read style with many "befores" and "afters."* Specific guidelines for web-based press releases, legal notices, and other documents.* Tips on making web content accessible for people with special needs.Janice (Ginny) Redish has been helping clients and colleagues communicate clearly for more than 20 years. For the past ten years, her focus has been helping people create usable and useful web sites. She is co-author of two classic books on usability: A Practical Guide to Usability Testing (with Joseph Dumas), and User and Task Analysis for Interface Design (with JoAnn Hackos), and is the recipient of many awards. * Clearly-explained guidelines with full color illustrations and examples from actual web sites throughout the book.* Written in easy-to-read style with many "befores" and "afters."* Specific guidelines for web-based press releases, legal notices, and other documents. * Tips on making web content accessible for people with special needs.
| Author | : Christopher H. Sterling |
| Publisher | : Routledge |
| Total Pages | : 965 |
| Release | : 2010-04-12 |
| Genre | : History |
| ISBN | : 1135176841 |
The Concise Encyclopedia of American Radio is an essential single-volume reference guide to this vital and evolving medium. Comprised of more than 300 entries spanning the invention of radio to the Internet, this refernce work addresses personalities, music genres, regulations, technology, programming and stations, the "golden age" of radio and other topics relating to radio broadcasting throughout its history. The entries are updated throughout and the volume includes nine new entries on topics ranging from podcasting to the decline of radio.
| Author | : Paul Dickson |
| Publisher | : Bloomsbury Publishing USA |
| Total Pages | : 436 |
| Release | : 2010-09-01 |
| Genre | : Reference |
| ISBN | : 0802718493 |
Whether you want to be privy to the inside banter of the boardroom, backroom or the Washington Beltway, Slang is an indispensable resource, and a lot of fun. Slang is evidence that the spoken language is continually changing to meet new needs for verbal expressions, tailored to changing realities and perceptions. Unlike most slang dictionaries that list entries alphabetically, Slang takes on modern American English one topic at a time, from "auctionese" to "computerese", the drug trade and sports slang. Slang was originally published by Pocket Books in 1990 in paperback and revised in 1998 in hardcover and paperback. The new Slang has 50% new material, including new chapters on slang associated with work cubicles, gaming, hip hop, and coffeehouses. Dickson brings slang into the twenty-first century with such blogger slang as TMPMITW, which stands for "the most powerful man in the world" (the president). Whether you want to be privy to the inside banter of the boardroom, backroom or the Washington Beltway, Slang is an indispensable resource, and a lot of fun.
| Author | : Kathleen Franz |
| Publisher | : University of Pennsylvania Press |
| Total Pages | : 233 |
| Release | : 2011-06-07 |
| Genre | : Business & Economics |
| ISBN | : 0812201930 |
In the first decades after mass production, between 1913 and 1939, middle-class Americans not only bought cars but also enthusiastically redesigned them. By examining the ways Americans creatively adapted their automobiles, Tinkering takes a fresh look at automotive design from the bottom up, as a process that included manufacturers, engineers, advice experts, and consumers in various guises. Franz argues that automobile ownership opened new possibilities for ingenuity among consumers even as large corporations came to control innovation. Franz weaves together a variety of sources, from serial fiction to corporate documents, to explore tinkering as a form of authority in a culture that valued ingenuity. Women drivers represented one group of consumers who used tinkering to advance their claim to social autonomy. Some canny drivers moved beyond modifying their individual cars to become independent inventors, patenting and selling automotive accessories for the burgeoning national demand for aftermarket products. Earl S. Tupper was one such tinkerer who went on to invent Tupperware. These savvy tinkerers worked in a changing landscape of invention shaped increasingly by automotive giants. By the 1930s, Ford and General Motors worked to change the popular discourse of ingenuity and used the world's fairs of the Depression as a stage to promote a hierarchy of innovation. Franz not only demonstrates the entrepreneurial spirit of American consumers but she engages larger historical questions about gender, consumption and ingenuity while charting the impact corporate expansion on tinkering during the first half of the twentieth century.
| Author | : Lauren Barnholdt |
| Publisher | : Simon and Schuster |
| Total Pages | : 235 |
| Release | : 2014-07-08 |
| Genre | : Young Adult Fiction |
| ISBN | : 1442434651 |
“Fans of Sarah Dessen, Lauren Myracle, Morgan Matson, and Simone Elkeles will enjoy this story told from both Harper and Penn’s points of view, widening the appeal to all teens, not just females” (VOYA). It starts with a scribbled note in class: I like your sparkle. Harper had casually threaded a piece of blue and silver tinsel through her ponytail in honor of school spirit day. And that carefree, corny gesture is what grabs Penn Mattingly’s eye. Penn—resident heartbreaker of the senior class. Reliably unreliable. Trouble with a capital “T.” And okay, smolderingly sexy. Harper’s surprised by Penn’s attention—and so is Penn. The last thing he needs is a girlfriend. Or even a friend-with-benefits. The note is not supposed to lead to anything. Oh, but it does. They hang out. They have fun. They talk. They make out. And after a while, it seems like they just click. But Penn and Harper have very different ideas about what relationships look like, in no small part because of their very different family backgrounds. Of course they could talk about these differences—if Penn knew how to talk about his feelings. Harper and Penn understand their attraction is illogical, yet something keeps pulling them together. It’s like a crazy roller coaster—exhilarating,terrifying, and amazing all at once. And neither knows how to stop the ride…
| Author | : Heather Gordon |
| Publisher | : First Books |
| Total Pages | : 500 |
| Release | : 2004-04 |
| Genre | : House & Home |
| ISBN | : 9780912301549 |
| Author | : Jack W. Mitchell |
| Publisher | : Bloomsbury Publishing USA |
| Total Pages | : 233 |
| Release | : 2005-03-30 |
| Genre | : Performing Arts |
| ISBN | : 031301793X |
Public radio stands as a valued national institution, one whose fans and listeners actively support it with their time and their money. In this new history of this important aspect of American culture, author Jack W. Mitchell looks at the dreams that inspired those who created it, the all-too- human realities that grew out of those dreams, and the criticism they incurred from both sides of the political spectrum. As National Public Radio's very first employee, and the first producer of its legendary All Things Considered, Mitchell tells the story of public radio from the point of view of an insider, a participant, and a thoughtful observer. He traces its origins in the progressive movement of the 20th century, and analyzes the people, institutions, ideas, political forces, and economic realities that helped it evolve into what we know as public radio today. NPR and its local affiliates have earned their reputation for thoughtful commentary and excellent journalism, and their work is especially notable in light of the unique struggles they have faced over the decades. This comprehensive overview of their mission will fascinate listeners whose enjoyment and support of public radio has made it possible, and made it great.
