Campaign For President
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| Author | : Robert S. Erikson |
| Publisher | : University of Chicago Press |
| Total Pages | : 221 |
| Release | : 2012-08-24 |
| Genre | : Political Science |
| ISBN | : 0226922162 |
In presidential elections, do voters cast their ballots for the candidates whose platform and positions best match their own? Or is the race for president of the United States come down largely to who runs the most effective campaign? It’s a question those who study elections have been considering for years with no clear resolution. In The Timeline of Presidential Elections, Robert S. Erikson and Christopher Wlezien reveal for the first time how both factors come into play. Erikson and Wlezien have amassed data from close to two thousand national polls covering every presidential election from 1952 to 2008, allowing them to see how outcomes take shape over the course of an election year. Polls from the beginning of the year, they show, have virtually no predictive power. By mid-April, when the candidates have been identified and matched in pollsters’ trial heats, preferences have come into focus—and predicted the winner in eleven of the fifteen elections. But a similar process of forming favorites takes place in the last six months, during which voters’ intentions change only gradually, with particular events—including presidential debates—rarely resulting in dramatic change. Ultimately, Erikson and Wlezien show that it is through campaigns that voters are made aware of—or not made aware of—fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. Timely and compelling, this book will force us to rethink our assumptions about presidential elections.
| Author | : United States. Federal Election Commission |
| Publisher | : |
| Total Pages | : 16 |
| Release | : 1994 |
| Genre | : Campaign funds |
| ISBN | : |
| Author | : The Institute of Politics at the Harvard Kennedy School |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 298 |
| Release | : 2017-06-29 |
| Genre | : Political Science |
| ISBN | : 1538104504 |
In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2016 race for the Republican and Democratic nominations and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University’s Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2016 is essential reading for anyone interested in the inner workings of national political campaigns.
| Author | : United States. Federal Election Commission |
| Publisher | : |
| Total Pages | : 90 |
| Release | : 1993 |
| Genre | : Campaign funds |
| ISBN | : |
| Author | : Anthony Jude Clark |
| Publisher | : Createspace Independent Publishing Platform |
| Total Pages | : 0 |
| Release | : 2015 |
| Genre | : Presidential libraries |
| ISBN | : 9781508409748 |
Learn the hidden politics & history of presidential libraries, our taxpayer-funded American shrines - including the untold story of a president who broke the law to build his library on a tract of spectacular land: a primary training base for the United States Marines. The president took it anyway - during a time of war - and created a new bureaucracy to cover up his actions; only his other, larger crimes put an end to his scheme."The Last Campaign" examines what presidents do to keep us from knowing what presidents do: skewed history, self-commemoration, the influence of private money and political organizations, and a compromised government agency - the National Archives, which operates the libraries. Presidential library expert Anthony Clark recounts his attempts, as a private citizen and as a senior Congressional staffer, to rein in the system's worst abuses.Unrestrained commemoration, unregulated - and undisclosed - contributions, and unchecked partisan politics have radically altered the look and purpose of presidential libraries, changing them from impartial archives of history into extravagant, legacy-building showplaces where the goals of former presidents, their families, financial donors, and the national parties trump accuracy and the (often inconvenient) facts.Using records discovered over twelve years of research and repeated visits to all the presidential libraries, the National Archives, and other sources, Clark deftly narrates the ways presidents rewrite history. And how their private, political foundations use government institutions to raise millions of dollars for political purposes. He tells the story of the most political Archivist of the United States, and why his deplorable actions still resonate, still matter to us, more than twenty years later.Americans deserve fair and accurate history in the libraries for which we pay; history based on records, not politics. But while presidents run for posterity, dedicating their self-congratulatory museums an average of four years after leaving office (complete with exhibits created to glorify them and their achievements), the records that show what actually happened won't be opened for more than a hundred years...unless we decide to do something, and reform our presidential libraries.
| Author | : Leticia Bode |
| Publisher | : Brookings Institution Press |
| Total Pages | : 276 |
| Release | : 2020-05-26 |
| Genre | : Political Science |
| ISBN | : 0815731922 |
How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.
| Author | : Andrew Yang |
| Publisher | : Crown |
| Total Pages | : 369 |
| Release | : 2021-10-05 |
| Genre | : Biography & Autobiography |
| ISBN | : 0593238656 |
NATIONAL BESTSELLER • A lively and bold blueprint for moving beyond the “era of institutional failure” by transforming our outmoded political and economic systems to be resilient to twenty-first-century problems, from the popular entrepreneur, bestselling author, and political truth-teller “A vitally important book.”—Mark Cuban Despite being written off by the media, Andrew Yang’s shoestring 2020 presidential campaign—powered by his proposal for a universal basic income of $1,000 a month for all Americans—jolted the political establishment, growing into a massive, diverse movement. In Forward, Yang reveals that UBI and the threat of job automation are only the beginning, diagnosing how a series of cascading problems within our antiquated systems keeps us stuck in the past—imperiling our democracy at every level. With America’s stagnant institutions failing to keep pace with technological change, we grow more polarized as tech platforms supplant our will while feasting on our data. Yang introduces us to the various “priests of the decline” of America, including politicians whose incentives have become divorced from the people they supposedly serve. The machinery of American democracy is failing, Yang argues, and we need bold new ideas to rewire it for twenty-first-century problems. Inspired by his experience running for office and as an entrepreneur, and by ideas drawn from leading thinkers, Yang offers a series of solutions, including data rights, ranked-choice voting, and fact-based governance empowered by modern technology, writing that “there is no cavalry”—it’s up to us. This is a powerful and urgent warning that we must step back from the brink and plot a new way forward for our democracy.
| Author | : Ronald Shafer |
| Publisher | : Chicago Review Press |
| Total Pages | : 208 |
| Release | : 2016-09-01 |
| Genre | : History |
| ISBN | : 161373543X |
The Carnival Campaign tells the fascinating story of the pivotal 1840 presidential campaign of General William Henry Harrison and John Tyler—"Tippecanoe and Tyler Too." Pulitzer Prize–nominated former Wall Street Journal reporter Ronald Shafer relates in a colorful, entertaining style how the campaign marked a series of "firsts" that changed politicking forever: the first campaign as mass entertainment; the first "image campaign," in which strategists portrayed Harrison as a poor man living in a log cabin sipping hard cider (he lived in a mansion and drank only sweet cider); the first time big money was a factor; the first time women could openly participate; and more. While today's electorate has come to view campaigns that emphasize style over substance as a matter of course, this book shows voters how it all began.
| Author | : Bruce I. Newman |
| Publisher | : SAGE |
| Total Pages | : 188 |
| Release | : 1994 |
| Genre | : Business & Economics |
| ISBN | : 9780803951389 |
Winning a presidential election is like operating a successful business. The best and most successful businesses are customer driven. The Marketing of the President documents how political candidates are marketed by the same sophisticated techniques that experts use to sell legal and medical services. Newman addresses issues of serious concern to the health of the political process as he examines the roles of positioning, polling, direct mail, 900 numbers, and television in advertising. Using the 1992 presidential election as a case study, this extraordinary volume reveals how the American political process has been transformed - for better or worse - by the use of marketing techniques. The Marketing of the President important reading for marketing professionals and students interested in nonprofit applications of marketing concepts, or for political scientists and policymakers who are concerned about the increasing role of marketing in political campaigns.
| Author | : Craig Allen Smith |
| Publisher | : Polity |
| Total Pages | : 289 |
| Release | : 2010-03-15 |
| Genre | : Political Science |
| ISBN | : 0745646093 |
Major textbook introduction to the ways that the people of the US use the process of human communication to select their Presidents. Looks at the function and effects of talk about American presidential politics in everyday life.
