Business Relationship Management

Business Relationship Management
Author: Robbie Wheeler
Publisher: Robbie Wheeler
Total Pages: 96
Release: 2020-11-15
Genre: Business & Economics
ISBN: 9781637327364

Business Relationship Management: Relationship Management is the solution for getting to know your customers and developing your business.

Enterprise Relationship Management

Enterprise Relationship Management
Author: Andrew Humphries
Publisher: Routledge
Total Pages: 233
Release: 2016-03-09
Genre: Business & Economics
ISBN: 1317142691

In today's connected global marketplace, success and failure is bound up with the management of your inter-organisational partnerships. Competition is no longer between individual organisations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process and skill sets needed for co-ordinating the business activities that are essential to creating a competitive advantage. Their eight partnership types developed from earlier research help readers adapt their relationship strategies to the different opportunities that present themselves and focus their greatest time and resources on the collaborations that offer the greatest value. The text includes an explanation of the context for collaboration, the principles and drivers for success, as well as techniques for appraisal and management. This is an excellent overview of the tools, techniques and philosophies behind an enterprise’s successful management of its strategically important relationships. Enterprise Relationship Management will help ensure your organisation has the requisite ability to form, manage, retire and exit partnerships in a fluid and agile way. Whether you are in sales or marketing or finance and operations, this book will show you how to get the most from your partnerships.

Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation

Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation
Author: Sandhu, Kamaljeet
Publisher: IGI Global
Total Pages: 387
Release: 2021-06-18
Genre: Business & Economics
ISBN: 1799885895

As organizations continue to move towards digital enterprise, the need for digital transformation continues to grow especially due to the COVID-19 pandemic. These impacts will last far into the future, as newer digital technologies continue to be accepted, used, and developed. These digital tools will forever change the face of business and management. However, on the road to digital enterprise transformation there are many successes, difficulties, challenges, and failures. Finding solutions for these issues through strategic thinking and identification of the core issues facing the enterprise is of primary concern. This means modernizing management and strategies around the digital workforce and understanding digital business at various levels. These key areas of digitalization and global challenges, such as those during or derived from the pandemic, are new and unique; They require new knowledge gained from a deep understanding of complex issues that have been examined and the solutions being discovered. Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation explores the key challenges being faced as businesses undergo digital transformation. It provides both solutions and best practices for not only handling and solving these key issues, but for becoming successful in digital enterprise. This includes topics such as security and privacy in technologies, data management, information and communication technologies, and digital marketing, branding, and commerce. This book is ideal for managers, business professionals, government, researchers, students, practitioners, stakeholders, academicians, and anyone else looking to learn about new developments in digital enterprise transformation of business systems from a global perspective.

Customer Relationship Management Strategies in the Digital Era

Customer Relationship Management Strategies in the Digital Era
Author: Nas?r, Süphan
Publisher: IGI Global
Total Pages: 340
Release: 2015-03-31
Genre: Business & Economics
ISBN: 1466682329

In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.

The BRMP® Guide to the BRM Body of Knowledge

The BRMP® Guide to the BRM Body of Knowledge
Author: Business Relationship Management Institute
Publisher: Van Haren
Total Pages: 137
Release: 1970-01-01
Genre: Education
ISBN: 9401805326

For trainers free additional material of this book is available. This can be found under the "Training Material" tab. Log in with your trainer account to access the material.The BRMP® Guide to the BRM Body of Knowledge is designed to assist the Business Relationship Management Professional (BRMP®) training course attendees and certification exam candidates, but it will also be of great value to anyone looking for a comprehensive foundation-level overview of the art and practice of Business Relationship Management. The book covers the entire BRMP® course syllabus and contains all the information covered in the training and referenced in the exam.What is BRMP®?Business Relationship Management Professional (BRMP®) training is a world-class professional development program designed to provide a solid foundation-level knowledge of Business Relationship Management. The BRMP® exam is designed to test an individual s learning through rigorous examination providing a leading verifiable benchmark of BRM professional acumen and achievement. To learn more about BRMP® training and certification, please visit http://brminstitute.org/.Who Is It For?Business Relationship Management Professional (BRMP®) training and certification program is intended as a comprehensive foundation for Business Relationship Managers at every experience level, with the training and certification designed to provide a solid baseline level of knowledge. BRMP® professional development program provides an excellent Return on Investment (ROI) and is ideally suited for project managers, business analysts, architects, external service providers; representatives of shared services organizations including IT, HR, Finance, Sales, Strategy Planning, etc.; business partners and anyone else interested in business value maximization.Benefits for Individuals and OrganizationsHolders of BRMI Business Relationship Management Professional (BRMP®) credentials will be able to demonstrate their understanding of: The characteristics of the BRM role. What it means to perform as a strategic partner, contributing to business strategy formulation and shaping business demand for the service provider s services. The use of Portfolio Management disciplines and techniques to maximize realized business value. Business Transition Management and the conditions for successful change programs to minimize value leakage. The BRM role in Service Management and alignment of services and service levels with business needs. The principles of effective and persuasive communication.

Digital Enterprise Design & Management

Digital Enterprise Design & Management
Author: Pierre‐Jean Benghozi
Publisher: Springer Science & Business Media
Total Pages: 164
Release: 2013-12-24
Genre: Technology & Engineering
ISBN: 3319043137

This book contains all refereed papers that were accepted to the second edition of the « Digital Enterprise Design & Management » (DED&M 2014) international conference that took place in Paris (France) from February 4 to February 5, 2014. These proceedings cover the most recent trends in the emerging field of Digital Enterprise, both from an academic and a professional perspective. A special focus is put on digital uses, digital strategies, digital infrastructures and digital governance from an Enterprise Architecture point of view. The DED&M 2014 conference is organized under the guidance of the Center of Excellence on Systems Architecture, Management, Economy and Strategy and benefits from the supports of both the Orange – Ecole Polytechnique – Télécom ParisTech “Innovation and Regulation” Chair and the Dassault Aviation – DCNS – DGA – Thales – Ecole Polytechnique – ENSTA ParisTech – Télécom ParisTech “Complex Systems Engineering” Chair.

Business Relationship Management

Business Relationship Management
Author: Robbie Wheeler
Publisher: Independently Published
Total Pages: 194
Release: 2019-12-10
Genre:
ISBN: 9781674083568

Competition in business is very stiff with every business trying to earn a good share of the market. The number of customers the business has determined its success in meeting its goals. With businesses coming up and leaving the market, organizations have had to advance their strategies for enhancing their business relations. There are different stakeholders in businesses that play key roles in the success of the business. Running a business requires input from different persons and organizations. A business can't exist in isolation as it needs its customers, suppliers, investors, the community, and the government. Do you have a business and have been lost at how to make it in the market? Making connections with the right persons is the answer. In this book, you will attain skills and knowledge in enhancing your business with the right relationship. The chapters in this book provide the following information; An understanding of business relationships and how they are relevant to your business. you will find information on how you can effectively connect with customers, suppliers, investors and be in the good books of the law to advance your business. In this book are different strategies that businesses have been using to keep up with competition. Among the strategies, you will discover how to optimize your client base through the effective use of social media. You will also learn how to effectively satisfy your customer needs. To satisfy customer needs a business needs to understand what the customer's needs are by carrying out market research. The book gives an outline of easy steps of researching your customer needs and identifying how effective you are in satisfying your existing customers. The book will give you information about customer service. You will discover where you are going wrong in giving satisfactory service and what you can do to earn customer loyalty. You will discover secrets for outdoing competition and reaching the top of the game. This book will also give information on internal business relations giving detailed analysis on how you can enhance the productivity of your workforce through enabling work environment and motivation, all of which contribute to job satisfaction. By reading this book you will realize that with the right skills you can transform your employees into your brand ambassadors. The book also looks into business culture. You will find out how the culture of your organization affects its progress. Through reading this book you will also discover how you can cultivate favorable culture in your business to enhance its productivity. If you are planning on building a business culture, you are going to learn how you will go about it. The book also gives an outline of the ethical practices in business. You will understand does and don'ts in the world of business. As you grow your business, you will discover different ethics that apply universally in business. The book will help you understand how to handle your business information and effectively deal with customers and employees to avoid conflicts. The book will help you understand what ethics are and how they apply in business. ①

Business Relationship Management and Marketing

Business Relationship Management and Marketing
Author: Michael Kleinaltenkamp
Publisher: Springer
Total Pages: 342
Release: 2014-09-30
Genre: Business & Economics
ISBN: 3662438569

Relationship management, key account management and customer orientation are concepts that have become central to modern management. This book is dedicated to illustrating and reflecting these concepts and their corresponding methods and instruments in depth. It is thereby focused on the business-to-business realm and equally applies to traditional industrial markets as well as to business-to-business services. Contributions include state-of-the-art research results that are conveyed in a comprehensible fashion to be applied in both executive education as well as in practice.​