Business Intelligence with Looker Cookbook

Business Intelligence with Looker Cookbook
Author: Khrystyna Grynko
Publisher: Packt Publishing Ltd
Total Pages: 257
Release: 2024-05-24
Genre: Computers
ISBN: 1800563280

Use Looker for visualizing data, data analysis, and reporting, and learn how to connect to your data, build dashboards and reports, and share insights with your team Key Features Explore data visualization, analysis, and reporting with Looker to gain insights from your data Connect to data sources, build dashboards, and create reports to track and share key metrics Share insights with your team to make better business decisions Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionLooker is a data analytics and business intelligence platform that allows organizations to explore, analyze, and visualize their data. It provides tools for data modeling, exploration, and visualization, enabling you to gain insights from your data to make informed business decisions. You’ll start with the basics, from setting up your Looker environments to configuring views and models using LookML. As you progress, you’ll delve into more advanced topics, such as navigating data in Explore, tailoring dashboards to your needs, and adding dynamic elements for interactivity. Along the way, you'll gain invaluable troubleshooting skills to tackle common issues and optimize your Looker usage, ensuring a smooth and seamless experience. Furthermore, the book extends your understanding beyond the basics, equipping you with the knowledge you need to develop Looker applications and seamlessly integrate them with other tools and applications. You'll also explore advanced techniques for harnessing Looker's full potential, empowering you to establish data-driven decision-making and innovation within your organization. By the end of this BI book, you'll have gained a solid understanding of how to use Looker to find important information, make tasks easier, and derive important insights.What you will learn Understand Looker's key components, including LookML, data models, and dashboards. Explore Looker's functionality, including custom fields, calculations, and visualizations. Work with Looker dashboards using dynamic elements like links and actions. Use different types of filters for dimensions to create dashboards Develop Looker applications using essential tools and frameworks Explore additional applications for the Looker organization Integrate Looker with other tools using APIs, connectors, and data pipelines Who this book is for If you’re a business analyst, data analyst, or BI developer who wants to get well-versed with the features of Looker, this book is for you. Basic knowledge of business intelligence is required to get started.

Jumpstart Snowflake

Jumpstart Snowflake
Author: Dmitry Anoshin
Publisher: Apress
Total Pages: 270
Release: 2019-12-20
Genre: Computers
ISBN: 1484253280

Explore the modern market of data analytics platforms and the benefits of using Snowflake computing, the data warehouse built for the cloud. With the rise of cloud technologies, organizations prefer to deploy their analytics using cloud providers such as Amazon Web Services (AWS), Microsoft Azure, or Google Cloud Platform. Cloud vendors are offering modern data platforms for building cloud analytics solutions to collect data and consolidate into single storage solutions that provide insights for business users. The core of any analytics framework is the data warehouse, and previously customers did not have many choices of platform to use. Snowflake was built specifically for the cloud and it is a true game changer for the analytics market. This book will help onboard you to Snowflake, present best practices to deploy, and use the Snowflake data warehouse. In addition, it covers modern analytics architecture and use cases. It provides use cases of integration with leading analytics software such as Matillion ETL, Tableau, and Databricks. Finally, it covers migration scenarios for on-premise legacy data warehouses. What You Will Learn Know the key functionalities of Snowflake Set up security and access with cluster Bulk load data into Snowflake using the COPY command Migrate from a legacy data warehouse to Snowflake integrate the Snowflake data platform with modern business intelligence (BI) and data integration tools Who This Book Is For Those working with data warehouse and business intelligence (BI) technologies, and existing and potential Snowflake users

Machine Learning with BigQuery ML

Machine Learning with BigQuery ML
Author: Alessandro Marrandino
Publisher: Packt Publishing Ltd
Total Pages: 344
Release: 2021-06-11
Genre: Computers
ISBN: 1800562187

Manage different business scenarios with the right machine learning technique using Google's highly scalable BigQuery ML Key FeaturesGain a clear understanding of AI and machine learning services on GCP, learn when to use these, and find out how to integrate them with BigQuery MLLeverage SQL syntax to train, evaluate, test, and use ML modelsDiscover how BigQuery works and understand the capabilities of BigQuery ML using examplesBook Description BigQuery ML enables you to easily build machine learning (ML) models with SQL without much coding. This book will help you to accelerate the development and deployment of ML models with BigQuery ML. The book starts with a quick overview of Google Cloud and BigQuery architecture. You'll then learn how to configure a Google Cloud project, understand the architectural components and capabilities of BigQuery, and find out how to build ML models with BigQuery ML. The book teaches you how to use ML using SQL on BigQuery. You'll analyze the key phases of a ML model's lifecycle and get to grips with the SQL statements used to train, evaluate, test, and use a model. As you advance, you'll build a series of use cases by applying different ML techniques such as linear regression, binary and multiclass logistic regression, k-means, ARIMA time series, deep neural networks, and XGBoost using practical use cases. Moving on, you'll cover matrix factorization and deep neural networks using BigQuery ML's capabilities. Finally, you'll explore the integration of BigQuery ML with other Google Cloud Platform components such as AI Platform Notebooks and TensorFlow along with discovering best practices and tips and tricks for hyperparameter tuning and performance enhancement. By the end of this BigQuery book, you'll be able to build and evaluate your own ML models with BigQuery ML. What you will learnDiscover how to prepare datasets to build an effective ML modelForecast business KPIs by leveraging various ML models and BigQuery MLBuild and train a recommendation engine to suggest the best products for your customers using BigQuery MLDevelop, train, and share a BigQuery ML model from previous parts with AI Platform NotebooksFind out how to invoke a trained TensorFlow model directly from BigQueryGet to grips with BigQuery ML best practices to maximize your ML performanceWho this book is for This book is for data scientists, data analysts, data engineers, and anyone looking to get started with Google's BigQuery ML. You'll also find this book useful if you want to accelerate the development of ML models or if you are a business user who wants to apply ML in an easy way using SQL. Basic knowledge of BigQuery and SQL is required.

Business Intelligence Demystified

Business Intelligence Demystified
Author: Anoop Kumar V K
Publisher: BPB Publications
Total Pages: 343
Release: 2021-09-25
Genre: Computers
ISBN: 9391030084

Clear your doubts about Business Intelligence and start your new journey KEY FEATURES ● Includes successful methods and innovative ideas to achieve success with BI. ● Vendor-neutral, unbiased, and based on experience. ● Highlights practical challenges in BI journeys. ● Covers financial aspects along with technical aspects. ● Showcases multiple BI organization models and the structure of BI teams. DESCRIPTION The book demystifies misconceptions and misinformation about BI. It provides clarity to almost everything related to BI in a simplified and unbiased way. It covers topics right from the definition of BI, terms used in the BI definition, coinage of BI, details of the different main uses of BI, processes that support the main uses, side benefits, and the level of importance of BI, various types of BI based on various parameters, main phases in the BI journey and the challenges faced in each of the phases in the BI journey. It clarifies myths about self-service BI and real-time BI. The book covers the structure of a typical internal BI team, BI organizational models, and the main roles in BI. It also clarifies the doubts around roles in BI. It explores the different components that add to the cost of BI and explains how to calculate the total cost of the ownership of BI and ROI for BI. It covers several ideas, including unconventional ideas to achieve BI success and also learn about IBI. It explains the different types of BI architectures, commonly used technologies, tools, and concepts in BI and provides clarity about the boundary of BI w.r.t technologies, tools, and concepts. The book helps you lay a very strong foundation and provides the right perspective about BI. It enables you to start or restart your journey with BI. WHAT YOU WILL LEARN ● Builds a strong conceptual foundation in BI. ● Gives the right perspective and clarity on BI uses, challenges, and architectures. ● Enables you to make the right decisions on the BI structure, organization model, and budget. ● Explains which type of BI solution is required for your business. ● Applies successful BI ideas. WHO THIS BOOK IS FOR This book is a must-read for business managers, BI aspirants, CxOs, and all those who want to drive the business value with data-driven insights. TABLE OF CONTENTS 1. What is Business Intelligence? 2. Why do Businesses need BI? 3. Types of Business Intelligence 4. Challenges in Business Intelligence 5. Roles in Business Intelligence 6. Financials of Business Intelligence 7. Ideas for Success with BI 8. Introduction to IBI 9. BI Architectures 10. Demystify Tech, Tools, and Concepts in BI

The Definitive Guide to Conversational AI with Dialogflow and Google Cloud

The Definitive Guide to Conversational AI with Dialogflow and Google Cloud
Author: Lee Boonstra
Publisher: Apress
Total Pages: 405
Release: 2021-06-25
Genre: Computers
ISBN: 9781484270134

Build enterprise chatbots for web, social media, voice assistants, IoT, and telephony contact centers with Google's Dialogflow conversational AI technology. This book will explain how to get started with conversational AI using Google and how enterprise users can use Dialogflow as part of Google Cloud. It will cover the core concepts such as Dialogflow essentials, deploying chatbots on web and social media channels, and building voice agents including advanced tips and tricks such as intents, entities, and working with context. The Definitive Guide to Conversational AI with Dialogflow and Google Cloud also explains how to build multilingual chatbots, orchestrate sub chatbots into a bigger conversational platform, use virtual agent analytics with popular tools, such as BigQuery or Chatbase, and build voice bots. It concludes with coverage of more advanced use cases, such as building fulfillment functionality, building your own integrations, securing your chatbots, and building your own voice platform with the Dialogflow SDK and other Google Cloud machine learning APIs. After reading this book, you will understand how to build cross-channel enterprise bots with popular Google tools such as Dialogflow, Google Cloud AI, Cloud Run, Cloud Functions, and Chatbase. ​​What You Will Learn Discover Dialogflow, Dialogflow Essentials, Dialogflow CX, and how machine learning is used Create Dialogflow projects for individuals and enterprise usage Work with Dialogflow essential concepts such as intents, entities, custom entities, system entities, composites, and how to track context Build bots quickly using prebuilt agents, small talk modules, and FAQ knowledge bases Use Dialogflow for an out-of-the-box agent review Deploy text conversational UIs for web and social media channels Build voice agents for voice assistants, phone gateways, and contact centers Create multilingual chatbots Orchestrate many sub-chatbots to build a bigger conversational platform Use chatbot analytics and test the quality of your Dialogflow agent See the new Dialogflow CX concepts, how Dialogflow CX fits in, and what’s different in Dialogflow CX Who This Book Is For Everyone interested in building chatbots for web, social media, voice assistants, or contact centers using Google’s conversational AI/cloud technology.

The Defining Moment

The Defining Moment
Author: Jonathan Alter
Publisher: Simon and Schuster
Total Pages: 454
Release: 2007-05-08
Genre: Biography & Autobiography
ISBN: 0743246012

In this dramatic and authoritative account, the author shows how Franklin Delano Roosevelt used his famous "fear itself" speech and the first 100 days in office to lift the country from despair and paralysis and transform the American presidency.

Data Pipelines Pocket Reference

Data Pipelines Pocket Reference
Author: James Densmore
Publisher: O'Reilly Media
Total Pages: 277
Release: 2021-02-10
Genre: Computers
ISBN: 1492087807

Data pipelines are the foundation for success in data analytics. Moving data from numerous diverse sources and transforming it to provide context is the difference between having data and actually gaining value from it. This pocket reference defines data pipelines and explains how they work in today's modern data stack. You'll learn common considerations and key decision points when implementing pipelines, such as batch versus streaming data ingestion and build versus buy. This book addresses the most common decisions made by data professionals and discusses foundational concepts that apply to open source frameworks, commercial products, and homegrown solutions. You'll learn: What a data pipeline is and how it works How data is moved and processed on modern data infrastructure, including cloud platforms Common tools and products used by data engineers to build pipelines How pipelines support analytics and reporting needs Considerations for pipeline maintenance, testing, and alerting

Introduction to Data Science

Introduction to Data Science
Author: Rafael A. Irizarry
Publisher: CRC Press
Total Pages: 836
Release: 2019-11-20
Genre: Mathematics
ISBN: 1000708039

Introduction to Data Science: Data Analysis and Prediction Algorithms with R introduces concepts and skills that can help you tackle real-world data analysis challenges. It covers concepts from probability, statistical inference, linear regression, and machine learning. It also helps you develop skills such as R programming, data wrangling, data visualization, predictive algorithm building, file organization with UNIX/Linux shell, version control with Git and GitHub, and reproducible document preparation. This book is a textbook for a first course in data science. No previous knowledge of R is necessary, although some experience with programming may be helpful. The book is divided into six parts: R, data visualization, statistics with R, data wrangling, machine learning, and productivity tools. Each part has several chapters meant to be presented as one lecture. The author uses motivating case studies that realistically mimic a data scientist’s experience. He starts by asking specific questions and answers these through data analysis so concepts are learned as a means to answering the questions. Examples of the case studies included are: US murder rates by state, self-reported student heights, trends in world health and economics, the impact of vaccines on infectious disease rates, the financial crisis of 2007-2008, election forecasting, building a baseball team, image processing of hand-written digits, and movie recommendation systems. The statistical concepts used to answer the case study questions are only briefly introduced, so complementing with a probability and statistics textbook is highly recommended for in-depth understanding of these concepts. If you read and understand the chapters and complete the exercises, you will be prepared to learn the more advanced concepts and skills needed to become an expert.

Beginning Apache Spark Using Azure Databricks

Beginning Apache Spark Using Azure Databricks
Author: Robert Ilijason
Publisher: Apress
Total Pages: 281
Release: 2020-06-11
Genre: Business & Economics
ISBN: 1484257812

Analyze vast amounts of data in record time using Apache Spark with Databricks in the Cloud. Learn the fundamentals, and more, of running analytics on large clusters in Azure and AWS, using Apache Spark with Databricks on top. Discover how to squeeze the most value out of your data at a mere fraction of what classical analytics solutions cost, while at the same time getting the results you need, incrementally faster. This book explains how the confluence of these pivotal technologies gives you enormous power, and cheaply, when it comes to huge datasets. You will begin by learning how cloud infrastructure makes it possible to scale your code to large amounts of processing units, without having to pay for the machinery in advance. From there you will learn how Apache Spark, an open source framework, can enable all those CPUs for data analytics use. Finally, you will see how services such as Databricks provide the power of Apache Spark, without you having to know anything about configuring hardware or software. By removing the need for expensive experts and hardware, your resources can instead be allocated to actually finding business value in the data. This book guides you through some advanced topics such as analytics in the cloud, data lakes, data ingestion, architecture, machine learning, and tools, including Apache Spark, Apache Hadoop, Apache Hive, Python, and SQL. Valuable exercises help reinforce what you have learned. What You Will Learn Discover the value of big data analytics that leverage the power of the cloudGet started with Databricks using SQL and Python in either Microsoft Azure or AWSUnderstand the underlying technology, and how the cloud and Apache Spark fit into the bigger picture See how these tools are used in the real world Run basic analytics, including machine learning, on billions of rows at a fraction of a cost or free Who This Book Is For Data engineers, data scientists, and cloud architects who want or need to run advanced analytics in the cloud. It is assumed that the reader has data experience, but perhaps minimal exposure to Apache Spark and Azure Databricks. The book is also recommended for people who want to get started in the analytics field, as it provides a strong foundation.

Learning Tableau

Learning Tableau
Author: Joshua N. Milligan
Publisher: Packt Publishing Ltd
Total Pages: 340
Release: 2015-04-27
Genre: Computers
ISBN: 1784394343

If you want to understand your data using data visualization and don't know where to start, then this is the book for you. Whether you are a beginner or have years of experience, this book will help you to quickly acquire the skills and techniques used to discover, analyze, and communicate data visually. Some familiarity with databases and data structures is helpful, but not required.