Business And Consumer Education Global And Indian Perspective Vol Ii
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| Author | : Praveen Sajjanapu |
| Publisher | : LAP Lambert Academic Publishing |
| Total Pages | : 264 |
| Release | : 2012-07 |
| Genre | : |
| ISBN | : 9783846525975 |
The idea of this text book entitled "Business and Consumer Education" came from my five year research work. This work is published in four (4) volumes. Volume-I discuss about Business, State of Consumer in the Market Place, Consumer Protection, Consumer Education, Consumer Guidance and Counselling, Wise Purchasing Techniques. Volume-II discuss about Global Consumer Protection Agencies and Consumer Associations (Consumer Voluntary Organisations). Volume-III discuss about Consumer Protection Agencies and Consumer Voluntary Organizations (VCOs) in India Volume-IV present two Case Studies on "Consumer Protection in India" with special reference to Andhra Pradesh State - Case Study-1: "Working of Consumer Protection Agencies (Consumer Redressal Forums) in Andhra Pradesh State," Case Study-2: "Working of Consumer Voluntary Organisations (VCOs) in Andhra Pradesh State" The four (4) volumes provide a complete picture of "Consumer Protection" at "Global Market Place" and "Indian Market Place." It also helps organisations /institutes to train their individual/student in a suitable manner.
| Author | : Praveen Sajjanapu |
| Publisher | : LAP Lambert Academic Publishing |
| Total Pages | : 272 |
| Release | : 2012-08 |
| Genre | : |
| ISBN | : 9783659220487 |
The idea of this text book entitled "Business and Consumer Education" came from my five year research work. It focuses mainly on "Consumer Protection." This work is published in four (4) volumes. Volume-I discuss about Business, State of Consumer in the Market Place, Consumerism, Consumer Protection, Consumer Education, Consumer Guidance and Counseling, Wise Purchasing Techniques. Volume-II discuss about Global Consumer Protection Agencies and Consumer Associations (Consumer Voluntary Organisations). Volume-III discuss about Consumer Protection Agencies and Consumer Voluntary Organizations (VCOs) in India Volume-IV present two Case Studies on "Consumer Protection in India" with special reference to Andhra Pradesh State - Case Study-1: "Working of Consumer Protection Agencies (Consumer Redressal Forums & judgemens etc.) in Andhra Pradesh State," Case Study-2: "Working of Consumer Voluntary Organisations (VCOs) in Andhra Pradesh State" The four volumes give a complete picture of "Consumer Protection" at "Global Market Place" and at "Indian Market Place." This will be helpful to institutions / organisations to train their individual/student in an appropriate manner.
| Author | : Praveen Sajjanapu |
| Publisher | : LAP Lambert Academic Publishing |
| Total Pages | : 280 |
| Release | : 2012-08 |
| Genre | : |
| ISBN | : 9783659157660 |
The idea of this text book entitled "Business and Consumer Education" came from my five year research work. It focuses mainly on "Consumer Protection." This work is published in four (4) volumes. Volume-I discuss about Business, State of Consumer in the Market Place, Consumerism, Consumer Protection, Consumer Education, Consumer Guidance and Counselling, Wise Purchasing Techniques. Volume-II discuss about Global Consumer Protection Agencies and Consumer Associations (Consumer Voluntary Organisations). Volume-III discuss about Consumer Protection Agencies and Consumer Voluntary Organizations (VCOs) in India Volume-IV present two Case Studies on "Consumer Protection in India" with special reference to Andhra Pradesh State - Case Study-1: "Working of Consumer Protection Agencies (Consumer Redressal Forums etc., ) in Andhra Pradesh State," Case Study-2: "Working of Consumer Voluntary Organisations (VCOs) in Andhra Pradesh State" . The four (4) volumes provide a complete picture of "Consumer Protection" at "Global Market Place" and at "Indian Market Place." It also helps organisations / institutes to train their individual/student in suitable manner.
| Author | : Praveen Sajjanapu |
| Publisher | : LAP Lambert Academic Publishing |
| Total Pages | : 344 |
| Release | : 2012-07 |
| Genre | : |
| ISBN | : 9783659186424 |
The idea of this text book entitled "Business and Consumer Education Global and Indian perspective)" came from my five year research work. It focuses mainly on "Consumer Protection." It This work is published in four (4) volumes. Volume-I discuss about Business, State of Consumer in the Market Place, Consumer Protection, Consumer Education, Consumer Guidance and Counselling, Wise Purchasing Techniques. Volume-II discuss about Global Consumer Protection Agencies and Consumer Associations (Consumer Voluntary Organisations). Volume-III discuss about Consumer Protection Agencies and Consumer Voluntary Organizations (VCOs) in India Volume-IV provide two Case Studies on "Consumer Protection in India" with special reference to Andhra Pradesh State - Case Study-1: "Working of Consumer Protection Agencies (Consumer Redressal Forums etc., ) in Andhra Pradesh State," Case Study-2: "Working of Consumer Voluntary Organisations (VCOs) in Andhra Pradesh State" I thank Indian Council of Social Sciences Research (ICSSR)for granting Institutional Doctoral Fellowship at Institute of Public Enterprise (IPE) Hyderabad and Faculty Dept. of Business Management, Osmania Unversity, Hyderabad .
| Author | : Navi Radjou |
| Publisher | : John Wiley & Sons |
| Total Pages | : 293 |
| Release | : 2012-04-10 |
| Genre | : Business & Economics |
| ISBN | : 1118249747 |
"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world. Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heart Features twenty case studies on large corporations from around the world—Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more—that are actively practicing jugaad innovation The authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and more Filled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United States This groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring jugaad practices to their organizations.
| Author | : Nripendra P. Rana |
| Publisher | : Springer Nature |
| Total Pages | : 337 |
| Release | : 2019-11-11 |
| Genre | : Business & Economics |
| ISBN | : 3030243745 |
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
| Author | : D. Sinha |
| Publisher | : Springer |
| Total Pages | : 198 |
| Release | : 2016-03-21 |
| Genre | : Business & Economics |
| ISBN | : 1137367105 |
Brands and businesses from across the globe have tried to leverage the India opportunity, based upon simplistic and widely-held assumptions. This book takes a critical look at these myths and contradictions from an inside perspective, presenting a fresh and nuanced perspective on the opportunities that the Indian market offers. It draws upon a wealth of data, from consumer research, market data, macroeconomic research, popular culture and case studies, to provide a thorough and compelling insight into what makes for success in the complex Indian market, based upon two decades of experience.
| Author | : SRUTHI. S, Dr Ravi Kumar Gupta |
| Publisher | : Archers & Elevators Publishing House |
| Total Pages | : |
| Release | : |
| Genre | : Antiques & Collectibles |
| ISBN | : 9390996031 |
| Author | : AHMED, FAISAL |
| Publisher | : PHI Learning Pvt. Ltd. |
| Total Pages | : 540 |
| Release | : 2021-08-01 |
| Genre | : Business & Economics |
| ISBN | : 9354438849 |
This fully revised and updated third edition carries a holistic approach to the new and emerging realities of Indian as well as the global business environment. It incorporates the new challenges emanating from Covid-19 outbreak and also other enablers shaping up the business environment. This new edition brings forth a contemporary and pragmatic appeal to the learners. The text provides an incisive insight into the subject via simple, elegant and explicit presentation that amalgamates theory logically and rigorously with the practical aspects. Organised in 24 chapters, the book aims to develop a broader understanding of the concepts and their applications and dexterously assimilates the latest statistics depicting the national and global perspectives. This text is suitable for both PG and UG students of Management, Commerce, Economics, and Business Studies. Besides, it is of immense value to the aspirants of civil services and the professionals, including policy makers, working in the government departments. NEW TO THE THIRD EDITION • Presents latest developments viz. Economic slowdown due to lockdowns, Impact of the outbreak of Covid-19, Atmanirbharta (self-reliance), Union Budget 2021–22, Policy changes amid slowdown, FDI policy changes, and also about Indian economic scenarios, NITI Aayog, Manufacturing in defence sector, Climate Change, Make in India, Geo-economic aspects, GST, BREXIT, SDGs, Latest developments in global environment, WTO issues, and others. • Updates sections, sub-sections, opening and closing cases to keep abreast of new developments. • Introduces revised tables and figures to represent the latest scenarios, in most cases with data up to 2019–20. • Includes latest domestic and global policy frameworks influencing business environment. HIGHLIGHTS OF THE BOOK • Each chapter commences with an opening case to emphasise the topic of importance, and ends with a closing case to help in satisfying a learner from the point of view of understanding the chapter. • Relevant box items call readers' attention to practical examples and experiences for in-depth learning. • Case-based questions and review questions help in assessing learner's ability to grasp basic concepts. • Companion website http://phindia.com/ahmed containing useful resources for the teachers and study aids for the students. TARGET AUDIENCE • B.Com • M.Com • BBA • MBA • PGDM
| Author | : Gbadamosi, Ayantunji |
| Publisher | : IGI Global |
| Total Pages | : 594 |
| Release | : 2016-05-31 |
| Genre | : Business & Economics |
| ISBN | : 1522502831 |
Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research on Consumerism and Buying Behavior in Developing Nations takes a critical look at the often overlooked opportunities available for driving consumer demand and interest in developing countries. Emphasizing the power of the consumer market in emerging economies and their overall role in the global market system, this edited volume features research-based perspectives on consumer perception, behavior, and relationship management across industries. This timely publication is an essential resource for marketing professionals, consumer researchers, international business strategists, scholars, and graduate-level students.
