Bluffers Guide To Journalism
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Author | : Christopher K. Passante |
Publisher | : Penguin |
Total Pages | : 340 |
Release | : 2007 |
Genre | : Language Arts & Disciplines |
ISBN | : 9781592576708 |
Never has the world of journalism been so explosive, so global, and so competitive. Forget hourly news flashes; we live in a world of 24-hour breaking news with radio and TV stations and Internet sites updating stories by the minute and newspapers adjusting to stay fresh, in-depth, and relevant. While the number of newspapers and TV and radio stations has dropped over the last half century in the United States, instant, free-access Internet news portals have grown precipitously to not only fill any gaps in coverage but to force Big Media to change its game plans or risk losing readership. But in no way does this suggest any aspect of journalism is heading for the garbage heap-especially newspapers. Never before have Americans been so engaged in their world, and many mediums are needed to satiate that collective appetite for knowledge.
Author | : Susie Boniface |
Publisher | : Haynes Publishing UK |
Total Pages | : 0 |
Release | : 2019-03-26 |
Genre | : Language Arts & Disciplines |
ISBN | : 9781785215803 |
It isn’t that journalism is particularly difficult – one look at Piers Morgan will prove that any fool can do it – but it nonetheless requires a level of braggadocio and bluster that would make even Donald Trump blush. It is possible to bluff one’s way through discussions on wine, or Brexit, or even the offside rule, with a little knowledge and a bit of brass neck. But anyone who attempts to pull the wool over the eyes of a journalist will be attempting The Greatest Bluff Known To Humankind, because journalists can smell a lie from 500 miles away down a patchy telephone line, while drunk and at closing time. To pull it off, you will need the native cunning of Machiavelli, the coolness of Dean Martin and the same total lack of scruples as Del Boy Trotter. You will also need this book. DO SAY "A journalist is a reporter out of a job" – Mark Twain DON’T SAY "Trust me. Have you ever known a journalist not honour an 'off-the-record' agreement, invade someone’s privacy, not protect a source, make up a quote ... ?"
Author | : Brian Fugere |
Publisher | : Simon and Schuster |
Total Pages | : 194 |
Release | : 2005-02-22 |
Genre | : Business & Economics |
ISBN | : 9780743269094 |
There is a fundamental disconnection between the way business people speak and real people communicate. From advertisers, big business and CEOs - the blather is coming at us in waves. The International Language of Business is no longer English - it's gobbledygook. The authors blindly discovered the enormity of the problem in June 2003 with the launch of Bullfighter, an anti-jargon software tool. But jargon is just one symptom in a larger problem afflicting corporate communications today: the wholesale inability to connect with an audience. In the form of admirably straight-talk, we discover how to avoid the 'obscurity trap', 'the anonymity trap', the 'hard-sell trap' and most importantly, 'the tedium trap'. In this witty and practical new book readers are given all the tools they need to fight the 'spin' and learn to speak like the rest of us.
Author | : Chris Stirewalt |
Publisher | : Center Street |
Total Pages | : 216 |
Release | : 2022-08-23 |
Genre | : Political Science |
ISBN | : 1546002812 |
"One of America’s most experienced and exemplary journalists has written an unsparing analysis of the dreadful consequences -- for journalism and the nation -- of ‘how the news lost a race to the bottom with itself.’” -- George F. Will In this national bestseller, Chris Stirewalt, a former Fox News political editor, takes readers inside America’s broken newsrooms that have succumbed to the temptation of “rage revenue.” One of America’s sharpest political analysts, Stirewalt employs his trademark wit and insight to reveal how these media organizations slant coverage – and why that drives political division and rewards outrageous conduct. The New York Times wrote that Stirewalt’s book "is an often candid reflection on the state of political journalism and his time at Fox News, where such post-mortem assessments are not common..." Broken News is a fascinating, deeply researched, conversation-provoking study of how the news is made and how it must be repaired. Stirewalt goes deep inside the history of the industry to explain how today’s media divides America for profit. And he offers practical advice for how readers, listeners, and viewers can (and should) become better news consumers for the sake of the republic.
Author | : Victoria Costello |
Publisher | : Penguin |
Total Pages | : 325 |
Release | : 2011-12-06 |
Genre | : Language Arts & Disciplines |
ISBN | : 1101559179 |
Helps readers write memoirs, personal essays, and life stories of every length and type.
Author | : Christopher K. Passante |
Publisher | : Penguin |
Total Pages | : 340 |
Release | : 2007-09-04 |
Genre | : Language Arts & Disciplines |
ISBN | : 1440626294 |
Breaking news! This is like having J-school in a book. In recent years, news reporting has dramatically changed. While the basic “who, what, when, where, and why” of journalism is still relevant, aspiring journalists are now asking “how?” The 21st century of blogs, instant internet access, and 24-hour news shows with minute–by–minute updates has made reporting a whole new—and very competitive—business. Here, a newspaper veteran answers every question about the new world of journalism, and explores every possibility for success. • Covers TV, radio, magazine, newspaper, e-zine, podcast, and internet reporting • Includes a resource list of media outlets, schools, and university programs • Explores different angles for approaching hard news, entertainment, weather, or sports
Author | : Keith Hann |
Publisher | : Haynes Publishing UK |
Total Pages | : 0 |
Release | : 2019-03-26 |
Genre | : Business & Economics |
ISBN | : 9781785215643 |
Never again confuse leverage with loyalty, propagandism with publicity, and corporate social responsibility with a lucrative account representing a murderous but hugely wealthy Central Asian dictator. Bask in the admiration of your fellow communications professionals as you pronounce confidently on what to do when horse meat is discovered in the client’s ‘basics’ range of lasagne, or a fire breaks out in their fireproof goods factory, or a wildly politically incorrect utterance is made by a senior member of the board. Discover why there is a curious prevalence of attractive young women in PR consultancies in stark contrast to the curious prevalence of rheumy-eyed elderly men in in-house roles. And if you learn one thing from this book, make sure it is the importance of always retaining an external consultancy to do most of the actual work and take 100% of the blame. DO SAY: "This has been a watershed year for your company. Since you engaged us, ACME plc is now universally recognised as a phenomenally successful, sustainable, socially responsible yet curiously undervalued investment opportunity." DON’T SAY: "PR is perhaps the only occupation in which bluffing skills are absolutely paramount."
Author | : William Hanson |
Publisher | : Haynes Publishing UK |
Total Pages | : 0 |
Release | : 2018-06-26 |
Genre | : Humor |
ISBN | : 9781785212383 |
Instantly acquire all the knowledge you need to pass as an expert in the world of etiquette and high society. Know what to say, what not to say, where to be seen, and what and what not to wear. Never again be found wanting when asked if someone is a PLU or a NQOCD, why port should be passed to the left, or how many air kisses you should aim at the proffered cheek of someone you barely know. Arm yourself with the essential words or phrases which have entered the etiquette lexicon from pre-revolutionary France, and know not to mix up your droit du seigneur with your noblesse oblige. Bask in the admiration of your aristocratic hosts as you enquire politely about the place à table, pronounce confidently on whether the going is heavy or soft, and hold your own against the most sneering of posturing parvenus.
Author | : Jason Glaspey |
Publisher | : Penguin |
Total Pages | : 396 |
Release | : 2012-04-03 |
Genre | : Cooking |
ISBN | : 1101580127 |
Get everything you need to know to eat like our ancestors and go paleo! Going paleo can be confusing, but it doesn’t have to be. Whether you’re looking to lose weight or transform your health, the paleo diet, with its emphasis on eating protein-rich meats and seafood, fruits and vegetables, and nuts and seeds, while eliminating sugars, carbs, and dairy, is a revolutionary way to lose weight, reduce inflammation, and improve overall health, but most people often don’t know how to get started on it. The Complete Idiot’s Guide to Eating Paleo is the only guide any beginner will need to get started with this life-changing diet. Now you can learn how to get started on the diet, and stick with it, from the experts at paleoplan.com Here’s what you’ll find inside: • A complete breakdown of the paleo diet, including how it works, why it benefitted our ancestors (and how it can benefit us today), and how it can transform your health • Over 100 delicious paleo recipes with detailed meal plans, each with detailed nutrition information so you’ll know exactly what you’re eating and know that you’re going 100% paleo • Detailed guidance on what to eat and what not to eat, and how you can eliminate the bad foods in your diet and integrate the good foods so you can achieve your nutrition goals • Tips for sourcing ingredients, stocking your pantry for paleo, and stocking your fridge and freezer with paleo-friendly ingredients
Author | : Sarah Brewer |
Publisher | : |
Total Pages | : 0 |
Release | : 2006-10 |
Genre | : |
ISBN | : 9781903096932 |
Genitalia A cursory look at the design and anatomical positioning of the male and female sexual organs shows that when God designed homo sapiens, aestheticism and ease of access were not high on the job description. Sperm wars To get past the cervix, climb up the uterine wall and find a Fallopian tube a sperm must be armed with the physiological equivalent of an oxyacetylene torch, a set of Alpine crampons, several large-scale Ordnance Survey maps and a gold American Express card. Once there, the chances of meeting a willing egg coming in the opposite direction, in the dark, are only around one percent. Kissing Attitudes to sexual practices vary widely from culture to culture. Even something as innocuous as the kiss is not universally popular. The Inuit rub noses for fear of chapped lips, the Kwakiutl Indians suck each other's tongues and the Sirionos of South America appear to lack any intermediate show of affection between wishing each other "Good evening" and the commencement of rutting.