Blueprints for a SaaS Sales Organization

Blueprints for a SaaS Sales Organization
Author: Jacco Van Der Kooij
Publisher:
Total Pages: 140
Release: 2018-03-14
Genre:
ISBN: 9781986269797

An updated version of the must-have book for SaaS sales teams, which The SaaS Sales Method defines to include Marketing, Sales, and Customer Success. Because of their very nature, SaaS companies live and die on revenue growth. And once the service is ready there is a very small window in which to scale. Missing that window is the difference between massive success and mediocrity. With such high stakes, it is crucial to get a sales team and process in place that will scale. Yet most early stage companies build their sales teams by the seat of their pants. This book distills the authors' years of building high performance SaaS teams into a set of highly detailed instructions that will allow sales leaders to design, implement and execute all around sales plans.Blueprints for a SaaS Sales Organization provides detailed guidance for SaaS sales leaders on how to build an sales organization that works together across the entire customer relationship. It builds on the concepts in The SaaS Sales Method and provides detailed information on how to structure teams so that they apply fundamental sales skills during Moments That Matter.

The SaaS Sales Method

The SaaS Sales Method
Author: Fernando Pizarro
Publisher:
Total Pages: 112
Release: 2021-07-29
Genre:
ISBN:

In a modern recurring revenue business it is impossible to scale without treating sales as a science. In this first book of the Sales Blueprints series, Jacco Van Der Kooij and Fernando Pizarro break down the science of sales into its basic elements. Unlike any book before it, The SaaS Sales Method exposes the math the underpins each stage in revenue production, from marketing, to sales, to customer success, and infers how revenue leaders should structure their processes, organizations, and training in each.By linking all three functions, The SaaS Sales Method provides a framework for the modern revenue leader to understand and improve their entire system, shifting from what the authors call a superstar culture to a science culture in the process.While subsequent books in the series go into depth on the specifics of each revenue function and the skills needed to succeed in each, The SaaS Sales Method is the glue that holds the entire approach together.

The SaaS Sales Method Fundamentals

The SaaS Sales Method Fundamentals
Author: Jacco Van Der Kooij
Publisher:
Total Pages: 124
Release: 2018-03-14
Genre:
ISBN: 9781986270205

The SaaS Sales Method Fundamentals: How to Have Customer Conversations distills how the entire organization communicates with customers down to a simple set of interactions. These interactions happen across multiple channels, from email to phone to in person meetings. What is different about how Blueprints approaches communication is that it emphasizes Impact - understanding how everything in the customer relationship affects the customer's business results. Sales professionals, whether Sales Development Representatives, Account Executives, Customer Success Managers, or Account Managers, will benefit from the important impact-oriented communications frameworks in this book.

The SaaS Sales Method for Account Executives:

The SaaS Sales Method for Account Executives:
Author: Jacco Van Der Kooij
Publisher:
Total Pages: 146
Release: 2018-03-14
Genre:
ISBN: 9781986270922

Sales account executives today face challenges from all directions. Customers want to do their own research. Sales cycles are shorter. Contract sizes are smaller. And few companies have the time or resources to invest in ongoing sales training. This set of Blueprints provides a detailed and structured approach to succeeding as a sales account executive. With advice for both individual salespeople as well as for sales team leaders, The SaaS Sales Method for Account Executives: How to Win Customers builds on The SaaS Sales Method by focusing on the fundamental sales skills needed to help customers commit, as opposed to just closing them.

The SaaS Sales Method for Customer Success and Account Managers

The SaaS Sales Method for Customer Success and Account Managers
Author: Dominique Levin
Publisher:
Total Pages: 90
Release: 2018-03-13
Genre:
ISBN: 9781986506311

Customer Success Managers and Account Managers are the newest addition to the sales team, whether they and their organizations know it or not. Building on the ideas in The SaaS Sales Method, which discusses how fundamental sales skills must be applied by every customer-facing employee, The SaaS Sales Method for Customer Success & Account Managers: How to Grow Customers goes deep on the fundamental skills of CSMs and Account Managers. It also goes beyond, to discussing in detail how CSMs and AMs must interact with other sales teams in order to truly maintain an consistent customer experience and maximize revenues from existing customers.

Product-Led Growth

Product-Led Growth
Author: Bush Wes
Publisher:
Total Pages: 276
Release: 2019-05
Genre: Business & Economics
ISBN: 9781777119317

"Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"

The SaaS Sales Method for Sales Development Representatives:

The SaaS Sales Method for Sales Development Representatives:
Author: Jacco Van Der Kooij
Publisher:
Total Pages: 134
Release: 2018-03-14
Genre:
ISBN: 9781986270656

The ultimate guide for Sales Development Representatives, also known as SDRs. In this book you will learn the most advanced prospecting sales skills from recognized leaders in the sales profession. Covering everything from determining the right fit to going deeper and understanding what a customer's real pain is, The SaaS Sales Method for Sales Development Representatives: How to Prospect for Customers helps sales leaders, sales managers, and individual salespeople understand what it takes to succeed and provides step by step instructions.

The Marketing Performance Blueprint

The Marketing Performance Blueprint
Author: Paul Roetzer
Publisher: John Wiley & Sons
Total Pages: 260
Release: 2014-08-04
Genre: Business & Economics
ISBN: 1118883438

Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. With an eye toward the marketing industry's rapid evolution, this book focuses on the processes, technologies, and strategies that are redefining the marketing environment. Step by step, you will learn how to build performance-driven organizations that exceed ROI expectations and outpace the competition. Companies are demanding a more technical, scientific approach to marketing, and this guide provides the key information that helps marketing professionals choose the right tools and recruit the right talent to more effectively build brand, generate leads, convert sales, and increase customer loyalty. Marketers are facing increased pressure to connect every dollar spent to bottom-line results. As the industry advances, the tremendous gaps in talent, technology, and strategy leave many professionals underprepared and underperforming. The Marketing Performance Blueprint helps bridge those gaps: Align marketing talent, technology, and strategy to reach performance goals Drive digital marketing transformation within your organization Recruit, train, and retain a modern marketing team Propel growth through digital-savvy marketing agency partners Adapt more quickly to marketing technology advancements Create connected customer experiences Turn marketing data into intelligence, and intelligence into action Devise integrated marketing strategies that deliver real business results The marketers who will redefine the industry in the coming months and years will never stop challenging conventional knowledge and solutions. Whether in terms of evolved talent, advanced technology, or more intelligent and integrated strategies, these driven professionals will be in demand as the pioneers of the new marketing era. The Marketing Performance Blueprint helps marketers blaze a trail of their own by providing a roadmap to success.

Enterprise Cloud Strategy

Enterprise Cloud Strategy
Author: Barry Briggs
Publisher: Microsoft Press
Total Pages: 228
Release: 2016-01-07
Genre: Computers
ISBN: 1509301992

How do you start? How should you build a plan for cloud migration for your entire portfolio? How will your organization be affected by these changes? This book, based on real-world cloud experiences by enterprise IT teams, seeks to provide the answers to these questions. Here, you’ll see what makes the cloud so compelling to enterprises; with which applications you should start your cloud journey; how your organization will change, and how skill sets will evolve; how to measure progress; how to think about security, compliance, and business buy-in; and how to exploit the ever-growing feature set that the cloud offers to gain strategic and competitive advantage.

Flask Web Development

Flask Web Development
Author: Miguel Grinberg
Publisher: "O'Reilly Media, Inc."
Total Pages: 301
Release: 2018-03-05
Genre:
ISBN: 1491991690

Take full creative control of your web applications with Flask, the Python-based microframework. With the second edition of this hands-on book, youâ??ll learn Flask from the ground up by developing a complete, real-world application created by author Miguel Grinberg. This refreshed edition accounts for important technology changes that have occurred in the past three years. Explore the frameworkâ??s core functionality, and learn how to extend applications with advanced web techniques such as database migrations and an application programming interface. The first part of each chapter provides you with reference and background for the topic in question, while the second part guides you through a hands-on implementation. If you have Python experience, youâ??re ready to take advantage of the creative freedom Flask provides. Three sections include: A thorough introduction to Flask: explore web application development basics with Flask and an application structure appropriate for medium and large applications Building Flasky: learn how to build an open source blogging application step-by-step by reusing templates, paginating item lists, and working with rich text Going the last mile: dive into unit testing strategies, performance analysis techniques, and deployment options for your Flask application