Beyond The Division Of Attenders Vs Non Attenders
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| Author | : Steven Hadley |
| Publisher | : Taylor & Francis |
| Total Pages | : 391 |
| Release | : 2024-02-22 |
| Genre | : Performing Arts |
| ISBN | : 1040000649 |
This book brings together, for the first time, twenty-two chapters on arts marketing and audience development. Edited and curated to be accessible to both academics and those working in the cultural sector, the book provides an invaluable resource for anyone interested in the traditions, philosophies and approaches which underpin our ideas about increasing audiences for the arts. Covering a range of topics and international perspectives, it tells the story of how arts marketing and audience development came to be such an important management practice in the cultural sector. This edited volume discusses the relationship of audience development to arts management and cultural policy and outlines the foundational arguments which have led to contemporary debates around everyday creativity and cultural democracy. By providing vital insights from both the theory and practice of arts marketing and audience development, the book will serve as an excellent reference work for researchers. Simultaneously, this book will also be an invaluable read for those working in cultural leadership and arts management roles. The chapters in this book were originally published in various Routledge journals.
| Author | : Nobuko Kawashima |
| Publisher | : |
| Total Pages | : 92 |
| Release | : 2000 |
| Genre | : Human services |
| ISBN | : 9781902808079 |
| Author | : Steven Hadley |
| Publisher | : Springer Nature |
| Total Pages | : 244 |
| Release | : 2021-03-17 |
| Genre | : Political Science |
| ISBN | : 3030629708 |
Encouraging more – and different – people to attend the arts remains a vital issue for the cultural sector. The question of who consumes culture, and why, is key to our understanding of the arts. This book examines the relationship of audience development to cultural policy and offers a ground-breaking perspective on how the practice of audience development is connected to ideas of democratic access to culture. Providing a detailed overview of arts marketing, audience development and cultural democracy, the book argues that the work of audience development has been profoundly misunderstood by the field of arts management. Drawing from a rich range of interviews with key individuals in the audience development field, the book argues for a re-conceptualisation of audience development as an ideological function of cultural policy. Of importance for students, academics and researchers working in arts management and cultural policy, the book is also vital reading for anyone working in the arts, cultural and heritage sectors with an interest in understanding how our relationship with the audience has been constructed.
| Author | : Jo Mackellar |
| Publisher | : Routledge |
| Total Pages | : 302 |
| Release | : 2013-08-29 |
| Genre | : Business & Economics |
| ISBN | : 1136225382 |
Event Audiences and Expectations for the first time examines why people participate in festivals and events, the types of events which stimulate participation, and the fanatical antics of fans who become involved in these events. By doing so the book offers significant insight into how event managers can entice and manage participant expectations as well as manage audience involvement. The book is based on primary research using participant observation, as well as in-depth interviews with event participants, event managers and government officials involved in over 50 international events to gain new perspectives into audience behaviour and participatory events. Using numerous international case studies and examples, the book offers a comprehensive outline of the reasons why people participate in festivals and events, the social world that reinforces their behaviours, and strategies that can be used to ensure future successful participatory events. This thought-provoking and original volume will be valuable reading for students, researchers, events managers and tourism and community planners at all levels of government.
| Author | : Stephanie E. Pitts |
| Publisher | : Routledge |
| Total Pages | : 214 |
| Release | : 2020-09-23 |
| Genre | : Business & Economics |
| ISBN | : 1000167356 |
Drawing on unique multi-arts, multi-city scholarly research, Understanding Audiences for the Contemporary Arts makes a timely and urgent contribution to debates about the place of arts and culture in contemporary society. The authors critically interrogate the challenges of access, diversity, privilege and responsibility in contemporary art. Asking who benefits from, pays for and consumes the arts, the book highlights fresh, forward-thinking audience and organisational attitudes that show the potential of live arts engagement to contribute to engaged citizenship. Complemented by comparative global analysis, the cutting-edge insights in this book are relevant for interdisciplinary researchers across audience studies and beyond. Enhanced by a new framework for the understanding audience engagement, the book is relevant to scholars, policymakers and reflective practitioners across the spectrum of arts and cultural industries management. Chapter 7 of this book is freely available as a downloadable Open Access PDF under a CC BY-NC-ND 4.0 license here.
| Author | : Matthew Reason |
| Publisher | : Routledge |
| Total Pages | : 774 |
| Release | : 2022-04-05 |
| Genre | : Performing Arts |
| ISBN | : 1000537986 |
The Routledge Companion to Audiences and the Performing Arts represents a truly multi-dimensional exploration of the inter-relationships between audiences and performance. This study considers audiences contextually and historically, through both qualitative and quantitative empirical research, and places them within appropriate philosophical and socio-cultural discourses. Ultimately, the collection marks the point where audiences have become central and essential not just to the act of performance itself but also to theatre, dance, opera, music and performance studies as academic disciplines. This Companion will be of great interest to academics, researchers and postgraduates, as well as to theatre, dance, opera and music practitioners and performing arts organisations and stakeholders involved in educational activities.
| Author | : Constance DeVereaux |
| Publisher | : transcript Verlag |
| Total Pages | : 261 |
| Release | : 2024-07-31 |
| Genre | : Business & Economics |
| ISBN | : 3839468671 |
The Journal of Cultural Management and Cultural Policy offers international perspectives on a wide range of issues in cultural management and cultural policy research and practice. Attendance at museums and other arts organizations has decreased worldwide, even predating COVID. Audiences have been slow to return to performances and exhibits. Reasons include lack of access, lack of time, high cost, persistent inequities, poor engagement between arts organizations and the community, and even lack of interest. Concern about non-attendance has led to coining the term non-visitors. This issue seeks answers to this problem through two critical lenses of engagement and non-visitor studies.
| Author | : Håkon Larsen |
| Publisher | : Springer |
| Total Pages | : 149 |
| Release | : 2016-08-25 |
| Genre | : Social Science |
| ISBN | : 331931047X |
This book is an investigation of the cultural work involved in the social process of achieving and maintaining legitimacy as a not-for-profit arts or media organization in the twenty-first century. Within this work, Larsen advances an approach to studying organizational legitimacy, emanating from within cultural sociology. More specifically, he analyzes the legitimation work done in public service broadcasters in the Scandinavian countries of Norway, Sweden, and Denmark, the Norwegian National Opera and Ballet, the Oslo Philharmonic Orchestra, and the Metropolitan Opera in New York City.
| Author | : Maarit Jaakkola |
| Publisher | : Taylor & Francis |
| Total Pages | : 228 |
| Release | : 2024-06-28 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1040051367 |
Pedagogical Opportunities of the Review Genre unleashes the pedagogical potential of the review genre, reframing the act of reviewing of cultural products as a communicative practice from a pedagogical perspective. Negotiating between traditions of journalism and media studies and pedagogy, the author presents a novel approach that will increase the readers’ understanding of an activity that is on the increase in an era where 'everyone can be a critic'. She identifies, describes, and develops genre-based pedagogies in formal, non-formal, and informal contexts of learning and teaching, in order to recontextualize the review as a form of learning and rethink of its potential as an inclusive, engaging, and a transformative critical cultural practice. This innovative and truly interdisciplinary study will interest students and researchers in the areas of media literacy, digital media, media and communication studies, cultural studies, sociology of arts, and pedagogical studies – in particular, cultural journalism and criticism, audience studies, cultural production, and cultural mediation, as well as critical media pedagogy and literacy studies.
| Author | : Alejandra Alonso Tak |
| Publisher | : Walter de Gruyter GmbH & Co KG |
| Total Pages | : 400 |
| Release | : 2020-08-24 |
| Genre | : Art |
| ISBN | : 3110662086 |
Art museums today face the challenge of opening themselves up as institutions to a changing society. This publication offers new perspectives on museological trends that are developing in various countries and cultures. Through increasingly flexible, inclusive and unexpected museum typologies, institutions aim to give their visitors greater access to art. The essays define the role of the museum as a medium of social change, as a protagonist in an education process and as a technologically innovative platform. Art historians, but also practitioners from the museum world – including curators, architects and psychologists – examine what is expected of art museums using case studies and against the background of the humanities and social sciences.
