Better Than Starbucks June 2018 Premium

Better Than Starbucks June 2018 Premium
Author: Better Than Starbucks
Publisher: Lulu.com
Total Pages: 100
Release: 2018-05-28
Genre: Poetry
ISBN: 1387838571

The Interview: Julia Gordon Bramer & four poems. Featured Poems "Strange Fathers" Steven Haberlin & "VENDOR AND CHILD" John Eppel. Poetry: Doug Hoekstra, Tobi Alfier, Allison Bohn, DS Maolalai, Timothy Robbins, M. A. ISTVAN, JR, Steve Denehan, Anne Britting Oleson, Jack Priestnall, Pawel Markiewicz, Angelee Deodhar, Sean Lynch, Elisabeth Liebert, Arun, Joseph Davidson, Angela Davidson, Devon Richey, John Rowland, Bob Whitmire, Richard Wakefield, Lisa Barnett, John Beaton, Kate Bernadette Benedict, David Landrum, Carol Smallwood, Diane Elayne Dees, Michael Fraley, C.B. Anderson, Laura J. Bobrow, Dr. Jinghua Fan, A-Xiang, Karen Poppy, Pablo Neruda, John Eppel, Killian Nhamo Mwanaka, Beaton Galafa, Michael R. Burch, Miklós Radnóti [1909-1944], Cameron Gorman, Robin Helweg-Larsen, Allison DeRose, Ben Taylor, Patrick Lazzari, Richard Leach, Ndue Ukaj, Jack Priestnall, David B Gosselin. Fiction: Jose Norono, Albert Davenport, Tobi Alfier, Martin Porter. Better Than Fiction!: Larry D. Giles. From The Mind.

Better Than Starbucks March 2019 Premium

Better Than Starbucks March 2019 Premium
Author: Better Than Starbucks
Publisher: Lulu.com
Total Pages: 106
Release: 2019-02-28
Genre: Poetry
ISBN: 0359460720

The Interview: Charles Baudelaire & three poems translated by Norman R. Shapiro. Featured Poems: Annette Marie Smith, Charles Weld, Jerome Betts. Free Verse: Timothy Robbins, Raymond Byrnes, Luis Cuauhtémoc Berriozábal, Michelle Gardner, and more. Haiku: James Babbs, Elaine Wilburt, Loris John Fazio, Jack Priestnall, Bobby Horn, Asad Jaleel, Thalia Dunn, Diane Lowman, Armando Quiros, and more. Formal Poetry: Aaron Poochigian, Richard Wakefield, Susan McLean, Tom Merrill, David Berman, Bruce Bennett, John Ridland, Barbara Loots, A.M. Juster, Siham Karami, and more. Poetry Translations: Kim Cherub, Renée Vivien, Tijana Rakočevic, Danijel Golobič. International Poetry: Mandakini Bhattacherya, Hira Naz Sulehri, Chintan Khatri. African Poetry: Kayode Afolabi, Chukwuemerie Udekwe, and more. Experimental/Found/Prose Poetry: Henry Crawford, Calida Osti, and more. Sentimental Poetry: Claudia Gary, Daril Bentley, Jack D. Harvey, and more. Fiction, Flash Fiction, International Fiction & Better Than Fiction!

Decoding Branding

Decoding Branding
Author: Royce Yuen
Publisher: Routledge
Total Pages: 196
Release: 2021-05-31
Genre: Business & Economics
ISBN: 1317623010

Decoding Branding explains the evolution of branding and how the disrupting factors like digital revolution, technological advancement, changing consumer behavior, and the COVID-19 pandemic have reshaped the marketing landscape. Fundamental principles of fostering strong brands are distilled with illustrations of case studies from various industries. A structured and holistic framework to building and revamping brands is clearly presented for corporations to remain competitive in this constantly changing operating environment. Interviews with branding experts and corporate leaders are featured at the end of each chapter to allow readers to obtain a complete appreciation of brand development from different perspectives.

Electronic Commerce 2018

Electronic Commerce 2018
Author: Efraim Turban
Publisher: Springer
Total Pages: 653
Release: 2017-10-12
Genre: Business & Economics
ISBN: 3319587153

This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applications, such as buying and selling stocks and airline tickets online, are reaching maturity, some even exceeding non-Internet trades. However, EC is not just about buying and selling; it also is about electronically communicating, collaborating, and discovering information. It is about e-learning, e-government, social networks, and much more. EC is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people. The most important developments in EC since 2014 are the continuous phenomenal growth of social networks, especially Facebook , LinkedIn and Instagram, and the trend toward conducting EC with mobile devices. Other major developments are the expansion of EC globally, especially in China where you can find the world's largest EC company. Much attention is lately being given to smart commerce and the use of AI-based analytics and big data to enhance the field. Finally, some emerging EC business models are changing industries (e.g., the shared economy models of Uber and Airbnb). The 2018 (9th) edition, brings forth the latest trends in e-commerce, including smart commerce, social commerce, social collaboration, shared economy, innovations, and mobility.

EBOOK: International Marketing, 5e

EBOOK: International Marketing, 5e
Author: Pervez Ghauri
Publisher: McGraw Hill
Total Pages: 659
Release: 2021-08-16
Genre: Business & Economics
ISBN: 1526848600

In its 5th edition International Marketing guides students to understand the importance of international marketing for companies of every size and how going international can enhance value and growth. It provides a solid understanding of the key principles and practices of international marketing. The text has been thoroughly updated to reflect the most recent developments in the current business environment and encourages students to critically engage with the content within the context of modern life. Key Features: - A new chapter dedicated to Digital and Social Media Marketing - Fully updated pedagogy, including ‘Going International’ vignettes and End of Chapter questions - Brand new examples and case studies from global and innovative companies including Red Bull, Gillette and Audi - Now includes Interactive activities, Testbank questions and Quizzes available on Connect® International Marketing is available with McGraw Hill’s Connect®, the online learning platform that features resources to help faculty and institutions improve student outcomes and course delivery efficiency. “International Marketing continues to be an essential subject in any business or management degree. Ghauri and Cateora’s book, now in its fifth edition, provides a most up-to-date and authentic evolution of the subject.” George S. Yip, Emeritus Professor of Marketing and Strategy, Imperial College Business School. Professor Pervez Ghauri teaches International Business at Birmingham Business School. He is Founding Editor for International Business Review (IBR) and Consulting Editor for Journal of International Business Studies (JIBS). Philip R. Cateora is Professor Emeritus at the University of Colorado. His teaching spanned a range of courses in marketing and international business from fundamentals through to doctoral level.

Starbucks

Starbucks
Author: Marie A. Bussing
Publisher: Bloomsbury Publishing USA
Total Pages: 232
Release: 2021-11-05
Genre: Business & Economics
ISBN:

Since its humble beginnings at Seattle's Pike Place Market in 1971, Starbucks has grown to become an industry leader and household name. This book takes an in-depth look at the evolution of this dynamic and sometimes controversial corporation. Americans drink 400 million cups of coffee every day, and many of them come from the thousands of Starbucks coffeehouses across the country. But how much do you really know about the place you get your morning cup of Joe? Part of Greenwood’s Corporations That Changed the World series, this book provides readers with a richly detailed history of this famous coffeehouse chain. It traces StarbuckS&Rsquo; meteoric rise from a small Seattle-based company to an international powerhouse, chronicling how the changing executive leadership affected corporate strategy and direction. It also explores how Starbucks has embraced and incorporated new technologies and innovations, as well as how the corporation has shaped and been shaped by important social causes. An unbiased look at the controversies that have surrounded Starbucks over the years will help readers better understand these contentious issues. This updated and expanded edition includes new chapters, current financial data, and coverage of the COVID-19 pandemic's impact on the company.

Invest Like an Aardvark

Invest Like an Aardvark
Author: James M. Russo
Publisher: First Edition Design Pub.
Total Pages: 202
Release: 2018-12-07
Genre: Business & Economics
ISBN: 1506907490

Like the author of this book, the aardvark is big, slow and a bit ugly. He's not a big game hunter. He's not hunting for high-flying stocks the pundits love talking about on financial news shows. Instead, the aardvark eats the easily foraged food, like ants. What ants are to the aardvark, dividends are to his investment process. They are the easily foraged returns. The aardvark hunts at night, alone and unafraid. He's contrarian by nature and has his own unique phylum. There's no other animal quite like him. He has giant ears, which he keeps raised to be mindful of what might go wrong while he is foraging for dividends. He has big sharp claws, ideal for digging deep to uncover value. He works well into the night and is diligent in his search, seeking his own path, not following the herd on Wall Street.

Purchasing and Supply Chain Management

Purchasing and Supply Chain Management
Author: Thomas E. Johnsen
Publisher: Routledge
Total Pages: 408
Release: 2018-10-26
Genre: Business & Economics
ISBN: 1351661922

For too long, business has focused on short-term cost advantages through low-cost country sourcing with little regard for the longer-term implications of global sustainability. Purchasing and Supply Chain Management, Second Edition, not only fully addresses the environmental, social and economic challenges of how companies manage purchasing and supply chains, but also delves deeper into emerging areas such as modern slavery, digital technologies and circular supply chains. In addition to explaining the basic principles and processes of both purchasing and supply chain management, the book evaluates how to develop strategic and sustainable purchasing and supply chain management. Our key message is that purchasing and supply chain management needs to focus on value creation rather than cost cutting. This requires the development of new purchasing and supply chain models that involve circular supply structures, supply chain transparency and collaboration with new stakeholders in traditional sourcing and supply chain settings. Aimed at students, educators and practitioners the book integrates sustainability into each chapter as a core element of purchasing and supply chain management. This second edition incorporates new examples and case studies from industry throughout, striking a balance between theoretical frameworks and guidelines for implementation in practice.

Javatrekker

Javatrekker
Author: Dean Cycon
Publisher: Chelsea Green Publishing
Total Pages: 266
Release: 2007-10-17
Genre: Business & Economics
ISBN: 1603581545

In each cup of coffee we drink the major issues of the twenty-first century-globalization, immigration, women's rights, pollution, indigenous rights, and self-determination-are played out in villages and remote areas around the world. In Javatrekker: Dispatches from the World of Fair Trade Coffee, a unique hybrid of Fair Trade business, adventure travel, and cultural anthropology, author Dean Cycon brings readers face-to-face with the real people who make our morning coffee ritual possible. Second only to oil in terms of its value, the coffee trade is complex with several levels of middlemen removing the 28 million growers in fifty distant countries far from you and your morning cup. And, according to Cycon, 99 percent of the people involved in the coffee economy have never been to a coffee village. They let advertising and images from the major coffee companies create their worldview. Cycon changes that in this compelling book, taking the reader on a tour of ten countries in nine chapters through his passionate eye and unique perspective. Cycon, who is himself an amalgam-equal parts entrepreneur, activist, and mischievous explorer-has traveled extensively throughout the world's tropical coffeelands, and shows readers places and people that few if any outsiders have ever seen. Along the way, readers come to realize the promise and hope offered by sustainable business principles and the products derived from cooperation, fair pricing, and profit sharing. Cycon introduces us to the Mamos of Colombia-holy men who believe they are literally holding the world together-despite the severe effects of climate change caused by us, their "younger brothers." He takes us on a trip through an ancient forest in Ethiopia where many believe that coffee was first discovered 1,500 years ago by the goatherd Kaldi and his animals. And readers learn of Mexico's infamous Death Train, which transported countless immigrants from Central America northward to the U.S. border, but took a horrifying toll in lost lives and limbs. Rich with stories of people, landscapes, and customs, Javatrekker offers a deep appreciation and understanding of the global trade and culture of coffee. In each cup of coffee we drink the major issues of the twenty-first century-globalization, immigration, women's rights, pollution, indigenous rights, and self-determination-are played out in villages and remote areas around the world. What is Fair Trade Coffee? Coffee prices paid to the farmer are based on the international commodity price for coffee (the "C" price) and the quality premium each farmer negotiates. Fair Trade provides an internationally determined minimum floor price when the C plus premium sinks below $1.26 per pound for conventional and $1.41 for organics (that's us!). As important as price, Fair Trade works with small farmers to create democratic cooperatives that insure fair dealing, accountability and transparency in trade transactions. In an industry where the farmer is traditionally ripped off by a host of middlemen, this is tremendously important. Cooperatives are examined by the Fairtrade Labeling Organization (FLO), or the International Fair Trade Association (IFAT), European NGOs, for democratic process and transparency. Those that pass are listed on the FLO Registry or become IFAT members. Cooperatives provide important resources and organization to small farmers in the form of technical assistance for crop and harvest improvement, efficiencies in processing and shipping, strength in negotiation and an array of needed social services, such as health care and credit. Fair Trade also requires pre-financing of up to sixty percent of the value of the contract, if the farmers ask for it. Several groups, such as Ecologic and Green Development Fund have created funds for pre-finance lending.

The Routledge Handbook of Digital Media and Globalization

The Routledge Handbook of Digital Media and Globalization
Author: Dal Yong Jin
Publisher: Routledge
Total Pages: 401
Release: 2021-05-12
Genre: Computers
ISBN: 100038313X

In this comprehensive volume, leading scholars of media and communication examine the nexus of globalization, digital media, and popular culture in the early 21st century. The book begins by interrogating globalization as a critical and intensely contested concept, and proceeds to explore how digital media have influenced a complex set of globalization processes in broad international and comparative contexts. Contributors address a number of key political, economic, cultural, and technological issues relative to globalization, such as free trade agreements, cultural imperialism, heterogeneity, the increasing dominance of American digital media in global cultural markets, the powers of the nation-state, and global corporate media ownership. By extension, readers are introduced to core theoretical concepts and practical ideas, which they can apply to a broad range of contemporary media policies, practices, movements, and technologies in different geographic regions of the world—North America, Europe, Africa, the Middle East, Latin America, and Asia. Scholars of global media, international communication, media industries, globalization, and popular culture will find this to be a singular resource for understanding the interconnected relationship between digital media and globalization.