Beatiful Pyme Estrategias De Marketing Para Pymes
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| Author | : Carlo Pietrobelli |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2010 |
| Genre | : |
| ISBN | : |
Does enterprise participation in global markets ensure sustainable income growth? Policies have often been designed in the belief that this is true, but competitiveness and participation in international markets may take very different forms, and developing countries do not always benefit. This book presents a series of rich and original field studies from Latin America, conducted by the authors with the same consistent methodological approach, and represents a theory-generating exercise within clusters and economic development literature. The main question addressed is how Latin American small and medium-sized enterprises (SMEs) may participate in global markets in ways that provide for sustainable income growth, the “high road” to competitiveness. In contrast, the “low road” is often typically followed by small firms from developing countries, which often compete by squeezing wages and revenues rather than by increasing productivity, salaries, and profits.
| Author | : Gaynor Lea-Greenwood |
| Publisher | : John Wiley & Sons |
| Total Pages | : 231 |
| Release | : 2013-03-18 |
| Genre | : Design |
| ISBN | : 1405150602 |
Fashion is all about image. Consequently, fashion marketing communications – encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis management etc. – have become increasingly important in the fashion business. This textbook for students of fashion design, fashion marketing, communications and the media sets out all that they need for the increasing number of courses in which the subject is a part.
| Author | : Álvaro Rocha |
| Publisher | : Springer Nature |
| Total Pages | : 726 |
| Release | : 2020-01-30 |
| Genre | : Technology & Engineering |
| ISBN | : 3030406903 |
This book is composed by the papers accepted for presentation and discussion at The 2019 International Conference on Information Technology & Systems (ICITS'20), held at the Universidad Distrital Francisco José de Caldas, in Bogotá, Colombia, on 5th to 7th February 2020. ICIST is a global forum for researchers and practitioners to present and discuss recent findings and innovations, current trends, professional experiences and challenges of modern information technology and systems research, together with their technological development and applications. The main topics covered are: information and knowledge management; organizational models and information systems; software and systems modelling; software systems, architectures, applications and tools; multimedia systems and applications; computer networks, mobility and pervasive systems; intelligent and decision support systems; big data analytics and applications; human–computer interaction; ethics, computers & security; health informatics; information technologies in education.
| Author | : Mikio Kuwayama |
| Publisher | : Santiago, Chile : United Nations Economic Commission for Latin America and the Caribbean, International Trade and Integration Division |
| Total Pages | : 88 |
| Release | : 2001 |
| Genre | : Business & Economics |
| ISBN | : |
| Author | : Thomas Pfau |
| Publisher | : Stanford University Press |
| Total Pages | : 478 |
| Release | : 1997 |
| Genre | : Literary Criticism |
| ISBN | : 9780804729024 |
In exploring Wordsworth's professionalization as a writer, the author's interpretations are coordinated by a single, albeit highly ramified, critical hypothesis: that Romanticism's aesthetic forms afforded the middle classes an imaginary furlough from the impinging consciousness of their tenuous socioeconomic status.
| Author | : José Manuel Saiz-Álvarez |
| Publisher | : Springer |
| Total Pages | : 352 |
| Release | : 2019-07-16 |
| Genre | : Business & Economics |
| ISBN | : 3030155269 |
In order to respond to economic globalization and increased competitive pressures, companies need innovative, efficient and effective management strategies. Accordingly, this book explores various scenarios faced by entrepreneurs and family businesses, and proposes strategies to tackle the challenges and seize opportunities to grow in a highly competitive environment. It underscores the importance of deploying vital strategies to survive and flourish in the long term, overcoming challenges, and capitalizing on opportunities in order to attain / maintain a competitive position. By presenting and integrating the latest insights and case studies on entrepreneurship, family businesses, and strategy research, the book provides concrete recommendations for effective business survival and growth.
| Author | : OECD |
| Publisher | : OECD Publishing |
| Total Pages | : 158 |
| Release | : 2011-12-20 |
| Genre | : |
| ISBN | : 9264118780 |
This report covers seed stage financing for high growth companies in OECD and non-OECD countries with a primary focus on angel investment.
| Author | : European Observatory for SMEs |
| Publisher | : |
| Total Pages | : 444 |
| Release | : 2000 |
| Genre | : Arbejdsmarkedet |
| ISBN | : |
Against the background of completing the European Single Market is the observance and monitoring of small and medium-sized enterprises (SMEs). With about 20 million such businesses, employing some 117 million people, SMEs represent an economic lynchpin to the success of the Single Market concept. This 6th report, from the Observatory, and prepared by a consortium led by KPMG Consulting, focuses on the economic and financial needs of SMEs. Specific chapters look at their products and services, the recruitment and training of staff, particulary vocational training, and their access to investment. The report is concluded with the set of policy recommendations, which are aimed at strengthening the entrepreneurial culture. These recommendations include: to provide more information on public procurement to SMEs; to promote further resarch on the impact of electronic commerce on the position of SMEs.
| Author | : Vanessa Ratten |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 216 |
| Release | : 2022-01-26 |
| Genre | : Business & Economics |
| ISBN | : 1802620796 |
Artisan Entrepreneurship analyses handicraft enterprise using different approaches at an individual, group and societal point of view, providing a better understanding about how these workers contribute to societal wellbeing and aid cultural heritage preservation for future generations.
| Author | : Harold Kerzner |
| Publisher | : John Wiley & Sons |
| Total Pages | : 276 |
| Release | : 2011-11-29 |
| Genre | : Technology & Engineering |
| ISBN | : 1118000315 |
Updated for today's businesses-a proven model FOR assessment and ongoing improvement Using the Project Management Maturity Model, Second Edition is the updated edition of Harold Kerzner's renowned book covering his Project Management Maturity Model (PMMM). In this hands-on book, Kerzner offers a unique, industry-validated tool for helping companies of all sizes assess and improve their progress in integrating project management into every part of their organizations. Conveniently organized into two sections, this Second Edition begins with an examination of strategic planning principles and the ways they relate to project management. In the second section, PMMM is introduced with in-depth coverage of the five different levels of development for achieving maturity. Easily adaptable benchmarking instruments for measuring an organization's progress along the maturity curve make this a practical guide for any type of company. Complete with an associated Web site packed with both teaching and learning tools, Using the Project Management Maturity Model, Second Edition helps managers, engineers, project team members, business consultants, and others build a powerful foundation for company improvement and excellence.
