A Dictionary of Marketing

A Dictionary of Marketing
Author: Charles Doyle
Publisher: Oxford University Press, USA
Total Pages: 450
Release: 2011-03-24
Genre: Business & Economics
ISBN: 0199590230

Covers traditional marketing techniques and theories alongside the latest concepts, and acknowledges the increased importance of marketing in the customer-oriented environment.

Handbook of Design Research Methods in Education

Handbook of Design Research Methods in Education
Author: Anthony E. Kelly
Publisher: Routledge
Total Pages: 559
Release: 2014-07-16
Genre: Education
ISBN: 1317639642

This Handbook presents the latest thinking and current examples of design research in education. Design-based research involves introducing innovations into real-world practices (as opposed to constrained laboratory contexts) and examining the impact of those designs on the learning process. Designed prototype applications (e.g., instructional methods, software or materials) and the research findings are then cycled back into the next iteration of the design innovation in order to build evidence of the particular theories being researched, and to positively impact practice and the diffusion of the innovation. The Handbook of Design Research Methods in Education-- the defining book for the field -- fills a need in how to conduct design research by those doing so right now. The chapters represent a broad array of interpretations and examples of how today’s design researchers conceptualize this emergent methodology across areas as diverse as educational leadership, diffusion of innovations, complexity theory, and curriculum research. This volume is designed as a guide for doctoral students, early career researchers and cross-over researchers from fields outside of education interested in supporting innovation in educational settings through conducting design research.

Chinese-Dutch Business Negotiations

Chinese-Dutch Business Negotiations
Author: Xiangling Li
Publisher: Rodopi
Total Pages: 228
Release: 1999
Genre: Business & Economics
ISBN: 9789042007345

The Chinese are known as an inscrutable people in the West. With the globalisation of world business, China is attracting international traders and investors. Various sources have shown that language and culture are, among other factors, two of the major obstacles to successful business collaborations between the Chinese and Westerners.

Legal Method and the Rule of Law

Legal Method and the Rule of Law
Author: Sebastián Urbina
Publisher: Springer Science & Business Media
Total Pages: 272
Release: 2002-08-31
Genre: Law
ISBN: 9789041118707

We cannot see the world as it is because we face it in a 'contaminated' vein. That is, our conceptual scheme and biological constitution condition our world view. The legal normative world we are dealing with has some special features, like the primacy of practical reason over theoretical reason and the primacy of the internal point of view over the external point of view. Although it is not a feature of all legal traditions, 'legal dogmatics' is a privileged way of knowing legal normative object, that is, our legal orders. But we are not undertaking - as legal scholars - an empiricist enterprise because, among other reasons, we are not interested in the reality 'in itself' but in the 'relevant' reality, at least for us. In this respect, we do not only depend on theories (like physicists) but also on legal authoritative sources, that is, power and legitimacy. Legal scholars (and other participants in the legal life) are not neutral observers of their own world, trying to discover some hidden truth. They are committed experts trying to describe, justify and improve the legal order.

Psychotherapy and the Terrorized Patient

Psychotherapy and the Terrorized Patient
Author: E Mark Stern
Publisher: Routledge
Total Pages: 136
Release: 2020-09-23
Genre: Psychology
ISBN: 1317735528

Successful interventions for helping terrorized patients cope with and overcome the pangs of uncertainty and dread which they experience constantly.

Here's How to Teach Voice and Communication Skills to Transgender Women

Here's How to Teach Voice and Communication Skills to Transgender Women
Author: Abbie Olszewski
Publisher: Plural Publishing
Total Pages: 527
Release: 2018-12-10
Genre: Medical
ISBN: 1635500664

Here's How to Teach Voice and Communication Skills to Transgender Women is a detailed guide to help speech-language pathologists (SLPs) provide instruction for male-to-female (MtF) transgender women during their transition process. This program guides SLPs to safely modify a MtF transgender woman's voice through behavioral modification therapy. SLPs can teach this population how to modify their voice through good vocal hygiene, vocal relaxation, breath support, pitch, resonance, breathiness, and verbal and nonverbal communication exercises. This text presents the Voice and Communication Program for Transgender Women (VCMtF Program), which was developed to train graduate speech-language pathology students how to deliver voice and communication services. The purpose of this text is to share the VCMtF Program with other SLPs who will provide voice and communication services to transgender women. The VCMtF Program is unique because it is easy to use, manualized, and systematically targets voice, verbal communication, and nonverbal communication. Included in this text are resources for the clinician, an introduction to the VCMtF Program, methods and materials for assessment, and comprehensive program sessions. The VCMtF Program is divided into eight sessions with step-by-step instructions for every exercise. Each session is organized using material lists, approximate times, teaching methods, check-ins, feedback, and homework. There are check boxes to mark off the completion of exercises in each area of the program and there is space for the SLP to make clinical observations. Exercises and targets are set up within a hierarchy so that the level of difficulty may be tailored to each client's abilities and how far she has advanced in the VCMtF Program. Also included are videos to support the exercises used in the program.

Interactive Information Seeking, Behaviour and Retrieval

Interactive Information Seeking, Behaviour and Retrieval
Author: Ian Ruthven
Publisher: Facet Publishing
Total Pages: 337
Release: 2011
Genre: Computers
ISBN: 1856047075

Information retrieval (IR) is a complex human activity supported by sophisticated systems. Information science has contributed much to the design and evaluation of previous generations of IR system development and to our general understanding of how such systems should be designed and yet, due to the increasing success and diversity of IR systems, many recent textbooks concentrate on IR systems themselves and ignore the human side of searching for information. This book is the first text to provide an information science perspective on IR. Unique in its scope, the book covers the whole spectrum of information retrieval, including: history and background information behaviour and seeking task-based information searching and retrieval approaches to investigating information interaction and behaviour information representation access models evaluation interfaces for IR interactive techniques web retrieval, ranking and personalization recommendation, collaboration and social search multimedia: interfaces and access. Readership: Senior undergraduates and masters' level students of all information and library studies courses and practising LIS professionals who need to better appreciate how IR systems are designed, implemented and evaluated.

The Design Inference

The Design Inference
Author: William A. Dembski
Publisher: Cambridge University Press
Total Pages: 266
Release: 1998-09-13
Genre: Mathematics
ISBN: 0521623871

This book presents a reliable method for detecting intelligent causes: the design inference.The design inference uncovers intelligent causes by isolating the key trademark of intelligent causes: specified events of small probability. Design inferences can be found in a range of scientific pursuits from forensic science to research into the origins of life to the search for extraterrestrial intelligence. This challenging and provocative book shows how incomplete undirected causes are for science and breathes new life into classical design arguments. It will be read with particular interest by philosophers of science and religion, other philosophers concerned with epistemology and logic, probability and complexity theorists, and statisticians.