B2B and Beyond

B2B and Beyond
Author: Harry B. DeMaio, CISSP
Publisher: John Wiley & Sons
Total Pages: 401
Release: 2001-11-07
Genre: Business & Economics
ISBN: 0471228044

A groundbreaking guide to forging trusting, mutually beneficialB2B relationships Companies that have entered into B2B alliances maysimultaneously be one and another's customers, suppliers, allies,and competitors. But in today's turbo-charged e-environment, how docompanies take full advantage of the many benefits of B2B allianceswhile avoiding the obvious dangers of allowing potentialcompetitors intimate access to their value chains? In thisgroundbreaking book Harry DeMaio, Director of Deloitte &Touche's renowned Enterprise Risk Service Practice, answers thatquestion with the revolutionary concept of E-Trust, a provenstrategy based on fostering business relationships based on mutualself-interest and trust. Writing for managers and corporatedecision-makers, DeMaio explains the current state of B2B in anapproachable, entertaining fashion, making difficult concepts easyto grasp. He demonstrates the critical role that trust, privacy,and security issues play in the B2B environment and providesguidance on how companies in various industries engaged in B2Brelationships must address their varying security and privacyneeds. Harry DeMaio (Cincinatti, OH) is Director of Deloitte& Touche's Enterprise Risk Service Practice.

Beyond Great

Beyond Great
Author: Arindam Bhattacharya
Publisher: PublicAffairs
Total Pages: 275
Release: 2020-10-06
Genre: Business & Economics
ISBN: 1541757157

Great is no longer good enough. Beyond Great delivers a powerful new playbook of 9 core strategies to thrive in a post-COVID world where all the rules of the game are being re-written. Beyond Great answers to two fundamental questions which face business leaders today in a world shaped by daunting and disruptive technological, economic, and social change. First, what is outstanding performance in this new volatile era? Second, how do we build competitive advantage in a world with new and often uncertain rules? Supported by years of research and hands-on consulting practice, this book presents a comprehensive framework for building a high performing, resilient, adaptive, and socially responsible global company. The book begins by taking an incisive look at these disruptive forces transforming globalization, including economic nationalism; the boom in data flows and digital commerce; the rise of China; heightened public concerns about capitalism and the environment; and the emergence of borderless communities of digitally connected consumers. Distilled from the study of hundreds of companies and interviews with dozens of business leaders, the authors have distilled nine core strategies – the new winning playbook of the 21st century. Beyond Great argues that business leaders today must lead with a new kind of openness, flexibility and light-footedness, constantly layering in new strategies and operational norms atop existing ones to allow for "always-on" transformation. Leaders must master a whole new set of rules about what it takes to be "global," becoming shapeshifters adept at handling contradiction, multiplicity, and nuance. This book will show them how.

Beyond E-Business

Beyond E-Business
Author: Paul Grefen
Publisher: Routledge
Total Pages: 350
Release: 2015-07-16
Genre: Business & Economics
ISBN: 1317624882

In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology. What used to be termed "e-business" is now simply business as usual. Today’s successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-business. This text provides invaluable insights of modern e-business integrated with networked business, going much further than the usual analysis of traditional e-business texts. Included is coverage of the Big Five—social media, mobile computing, big data, cloud computing, and the internet of things --as well as service-oriented business and technology. This essential text provides a compact roadmap to networked e-business for engineering, information systems or business students as well as professionals in the field.

The B2B Social Media Book

The B2B Social Media Book
Author: Kipp Bodnar
Publisher: John Wiley & Sons
Total Pages: 216
Release: 2011-12-20
Genre: Business & Economics
ISBN: 1118214307

Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.

Lean Business Systems and Beyond

Lean Business Systems and Beyond
Author: Tomasz Koch
Publisher: Springer
Total Pages: 485
Release: 2008-01-26
Genre: Business & Economics
ISBN: 0387772499

Lean Manufacturing has proved to be one of the most successful and most powerful production business systems over the last decades. Its application enabled many companies to make a big leap towards better utilization of resources and thus provide better service to the customers through faster response, higher quality and lowered costs. Lean is often described as “eyes for flow and eyes for muda” philosophy. It simply means that value is created only when all the resources flow through the system. If the flow is stopped no value but only costs and time are added, which is muda (Jap. waste). Since the philosophy was born at the Toyota many solutions were tailored for the high volume environment. But in turbulent, fast-changing market environment and progressing globalization, customers tend to require more customization, lower volumes and higher variety at much less cost and of better quality. This calls for adaptation of existing lean techniques and exploration of the new waste-free solutions that go far beyond manufacturing. This book brings together the opinions of a number of leading academics and researchers from around the world responding to those emerging needs. They tried to find answer to the question how to move forward from “Spaghetti World” of supply, production, distribution, sales, administration, product development, logistics, accounting, etc. Through individual chapters in this book authors present their views, approaches, concepts and developed tools. The reader will learn the key issues currently being addressed in production management research and practice throughout the world.

Beyond Connections

Beyond Connections
Author: Franklin Iroegbu
Publisher: Independently Published
Total Pages: 0
Release: 2023-10-28
Genre:
ISBN:

Are You Ready to Transform Your B2B Marketing? Discover How to Master Social Media with Proven Strategies! Are you tired of struggling to make your mark in the world of B2B Marketing? Do you wonder how to harness the immense power of Social Media to drive real results for your business? Have you ever felt like you're missing out on key opportunities that your competitors seem to have unlocked? You're not alone, and we've been there too. Meet Franklin Iroegbu, an expert with over one decade of experience in B2B Marketing. He knows the challenges you face because he's been in the trenches, wrestling with the same questions, doubts, and hesitations. But through years of trial and error, Franklin honed his skills and uncovered the strategies that turned the tables. His journey will resonate with yours, and his insights will become your greatest assets. In "Beyond Connections: Mastering Social Media for B2B Success," Franklin shares his battle-tested tactics, proven strategies, and the tools that propelled him from uncertainty to authority in the B2B space. You won't find vague theories or superficial advice here; instead, this book offers you a roadmap to: Uncover the Untapped Potential: Learn how to identify and exploit the hidden opportunities within the B2B Social Media landscape. Maximize Your ROI: Discover the secrets to crafting campaigns that not only engage but also convert at astonishing rates. Effective Social Media Content: Master the art of creating content that speaks to your target audience, positioning your brand as an industry leader. Laser-Focused Targeting: Find out how to reach the right decision-makers with precision, saving time and resources. Lead Generation That Works: Implement techniques that consistently fill your sales pipeline with high-quality B2B leads. Crush Your Competitors: Uncover strategies to outperform your rivals, leaving them in the dust. Measuring Success: Learn how to decipher Social Media metrics and translate them into business growth. Future-Proof Strategies: Gain insights into emerging trends and technological advancements to stay ahead in the ever-evolving world of B2B Social Media Marketing. If you want to transform your B2B marketing, build meaningful connections, and drive tangible results for your business, then scroll up and buy this book today. The path to B2B Social Media success is waiting for you, and "Beyond Connections" is your guide to get there. Don't miss this opportunity to elevate your B2B Marketing game and leave your competition in the dust.

BE 2.0 (Beyond Entrepreneurship 2.0)

BE 2.0 (Beyond Entrepreneurship 2.0)
Author: Jim Collins
Publisher: Penguin
Total Pages: 353
Release: 2020-12-01
Genre: Business & Economics
ISBN: 0399564233

From Jim Collins, the most influential business thinker of our era, comes an ambitious upgrade of his classic, Beyond Entrepreneurship, that includes all-new findings and world-changing insights. What's the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come? Nine years before the publication of his epochal bestseller Good to Great, Jim Collins and his mentor, Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship. Beyond Entrepreneurship left a definitive mark on the business community, influencing the young pioneers who were, at that time, creating the technology revolution that was birthing in Silicon Valley. Decades later, successive generations of entrepreneurs still turn to the strategies outlined in Beyond Entrepreneurship to answer the most pressing business questions. BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. In BE 2.0, Jim Collins honors his mentor, Bill Lazier, who passed away in 2005, and reexamines the original text of Beyond Entrepreneurship with his 2020 perspective. The book includes the original text of Beyond Entrepreneurship, as well as four new chapters and fifteen new essays. BE 2.0 pulls together the key concepts across Collins' thirty years of research into one integrated framework called The Map. The result is a singular reading experience, which presents a unified vision of company creation that will fascinate not only Jim's millions of dedicated readers worldwide, but also introduce a new generation to his remarkable work.

Beyond the Sales Process

Beyond the Sales Process
Author: Steve Andersen
Publisher: AMACOM
Total Pages: 304
Release: 2016-04-04
Genre: Business & Economics
ISBN: 0814437168

If you want to gain the winning edge for your sales performance, it’s time to embrace the entire customer life cycle. Your job may be all about sales, but not your customers. Did you know that the average executive spends less than 5 percent of their time engaged in the buying of products and services? Therefore, sales professionals who focus solely on the moment of the sale have made a fatal miscalculation in understanding their customers. Beyond the Sales Process provides you with a proven methodology for driving success before, during, and after every sale. Featuring instructional case studies from companies such as Hilton Worldwide, Merck, and Siemens, this resource reveals 12 essential strategies for salespeople wanting to take their performance to a whole new level, including: Research your customer Build a vision with them for their own success Understand your customer’s drivers, objectives, and challenges Create and realize value together Leverage your results to forge lasting--and mutually beneficial—relationships If you want to successfully sell to your customers, you need to know your customers…beyond the sales process!

Customer-Supplier Relationships in B2B

Customer-Supplier Relationships in B2B
Author: Antonella La Rocca
Publisher: Springer Nature
Total Pages: 214
Release: 2020-03-14
Genre: Business & Economics
ISBN: 3030409937

This book explores customer-supplier relationships in B2B markets focusing on interaction between parties. Drawing on three fields of research – studies of relationships in marketing, social interactionism in sociology, and sense-making in social psychology – the author explores the concepts and roles of actors in business relationships and how the behaviour of actors within an interaction affects the development of those relationships. Based on a review of prior research and an original empirical study, the author argues that the presence of continuous close relationships between the customer and supplier organisations bestows features of a business network on B2B markets, with distinct interdependencies and ubiquitous interactions. Exploring buyer-seller interactions, the author contends that actors’ mutually perceived identities – continuously emergent and relationship-specific – are the main factor in the development of business relationships and discusses the implications for management practice and research.