An Aware Consumer

An Aware Consumer
Author: B.Vaidyanathan
Publisher: Notion Press
Total Pages: 134
Release: 2017-08-30
Genre: Law
ISBN: 1947498290

Mr. B.Vaidyanathan, a Chemical Engineer by profession, and Chief Mentor, Consumer Protection Council, Rourkela, has been associated with the Indian consumer movement, for well over 30 years and has many achievements to his credit, apart from organising a voluntary consumer organisation in the tribal belt of Odisha. His single handed initiative through the National Consumer Disputes Redressal Commission (NCDRC), against the short-filling of cooking gas refills, resulted in the upgradation of 184 LPG bottling plants of the three Public Sector Oil Companies, M/s IOCL, BPCL and HPCL. Towards this upgradation, the Ministry of Petroleum & Natural Gas, Govt. of India, had to spend over Rs. 300 crores. The mute point is that this upgradation has brought relief to crores of unsuspecting housewives from Kashmir to Kanyakumari. Though the Supreme Court failed to deliver justice, in terms of compensation and punitive damages payable to a voluntary consumer organisation and to the Consumer Welfare Fund, as prescribed in the Consumer Protection Act, his determined zeal to pursue the matter till the filing of the Curative Petition and thereafter, should be an inspiration for all those young people, who have the nerves and the commitment to pursue social goals. Mr. Vaidyanathan has shared his varied experiences in this book, which is a must read not only for the interesting cases narrated therein, but a motivational story, led by an example of ‘Never Say Die’. This narrative has been made all the more interesting by sharing informative experiences relating to important consultative bodies and how the activists need to work to ensure delivery and what the government needs to do to protect the consumers better.

Buyer Aware

Buyer Aware
Author: Marta L. Tellado
Publisher: Hachette UK
Total Pages: 237
Release: 2022-09-20
Genre: Business & Economics
ISBN: 1541768566

In an era of corporate overreach when consumers have never been more vulnerable to digital surveillance, unsafe food, and dangerously faulty products, the president and CEO of Consumer Reports gives us a playbook to put the power back in our hands. You've been getting ripped off. The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once trusted are dangerous and failing at alarming rates. Whether we are buying a crib, a small appliance, an iPhone app, or shopping for car insurance, it's become harder than ever to know whether the choices we make in the marketplace are putting us at risk-either from physical harm or the abuse of our personal data by hackers or corporations. This is intolerable. It's wrong. And we don't have to put up with it anymore. Marta L. Tellado, the president and CEO of Consumer Reports, has been an advocate for consumers for decades. In Buyer Aware, Tellado shows you the steps you can take to protect yourself from predatory business practices, and how to exert your inherent power as a consumer to spur politicians and businesses to clean up their act. Only then can we ensure that we have an economy that is fair, safe, and transparent for all, and puts consumers first.

A Consumers' Republic

A Consumers' Republic
Author: Lizabeth Cohen
Publisher: Vintage
Total Pages: 578
Release: 2008-12-24
Genre: History
ISBN: 0307555364

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream. Material goods came to embody the promise of America, and the power of consumers to purchase everything from vacuum cleaners to convertibles gave rise to the power of citizens to purchase political influence and effect social change. Yet despite undeniable successes and unprecedented affluence, mass consumption also fostered economic inequality and the fracturing of society along gender, class, and racial lines. In charting the complex legacy of our “Consumers’ Republic” Lizabeth Cohen has written a bold, encompassing, and profoundly influential book.

Brainfluence

Brainfluence
Author: Roger Dooley
Publisher: John Wiley & Sons
Total Pages: 308
Release: 2011-10-21
Genre: Business & Economics
ISBN: 1118175948

Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order. Discover ways for brands and products to form emotional bonds with customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.

The Glass Consumer

The Glass Consumer
Author: Lace, Susanne
Publisher: Policy Press
Total Pages: 272
Release: 2005-06-14
Genre: Business & Economics
ISBN: 1861347359

We are all 'glass consumers'. Organisations know so much about us, they can almost see through us. This book takes the debate beyond privacy issues, arguing that we are living in a world in which - more than ever before - our personal information defines our opportunities in life.

Consumer Policy Toolkit

Consumer Policy Toolkit
Author: OECD
Publisher: OECD Publishing
Total Pages: 126
Release: 2010-07-09
Genre:
ISBN: 9264079661

This book examines how markets have evolved and provides insights for improved consumer policy making. It explores, for the first time, how what we have learned through the study of behavioural economics is changing the way policy makers are addressing problems.

Aware

Aware
Author: Dr. Daniel Siegel, M.D.
Publisher: Penguin
Total Pages: 402
Release: 2020-09-01
Genre: Psychology
ISBN: 0143111795

New York Times bestseller · This groundbreaking new book from New York Times bestselling author Daniel J. Siegel, M.D., introduces readers to his pioneering, science-based meditation practice. Aware provides practical instruction for mastering the Wheel of Awareness, a life-changing tool for cultivating more focus, presence, and peace in one's day-to-day life. An in-depth look at the science that underlies meditation's effectiveness, this book teaches readers how to harness the power of the principle "Where attention goes, neural firing flows, and neural connection grows." Siegel reveals how developing a Wheel of Awareness practice to focus attention, open awareness, and cultivate kind intention can literally help you grow a healthier brain and reduce fear, anxiety, and stress in your life. Whether you have no experience with a reflective practice or are an experienced practitioner, Aware is a hands-on guide that will enable you to become more focused and present, as well as more energized and emotionally resilient in the face of stress and the everyday challenges life throws your way.

Vulnerable Consumers and the Law

Vulnerable Consumers and the Law
Author: Christine Riefa
Publisher: Routledge
Total Pages: 250
Release: 2020-10-27
Genre: Law
ISBN: 1000209741

This book charts the difficulties encountered by vulnerable consumers in their access to justice, through the contributions of prominent authors (academic, practitioners and consultants) in the field of consumer law and access to justice. It demonstrates that despite the development of ADR, access to justice is still severely lacking for the vulnerable consumer. The book highlights that a broad understanding of access to justice, which encompasses good regulation and its public enforcement, is an essential ingredient alongside access to the mechanisms of traditional private justice (courts and ADR) to protect the vulnerable consumer. Indeed, many of the difficulties are linked to normative obstacles and lack of access to justice is primarily a vulnerability in itself that can exacerbate existing ones. In addition, because it may contribute to ‘pushing’ already vulnerable consumers into social exclusion it is not simply about economic justice but also about social justice. The book shows that lack of access to justice is not irreversible nor is it necessarily linked to consumer apathy. New technologies could provide solutions. The book concludes with a plea for developing ‘inclusive’ justice systems with more emphasis on public enforcement alongside effective courts systems to offer the vulnerable with adequate means to defend themselves. This book will be suitable for both students and practitioners, and all those with an interest in the justice system.

Why We Buy

Why We Buy
Author: Paco Underhill
Publisher:
Total Pages: 264
Release: 1999
Genre: Business & Economics
ISBN:

The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.

INDIA 2015

INDIA 2015
Author: Publications Division
Publisher: Publications Division Ministry of Information & Broadcasting
Total Pages: 1158
Release: 2015-05-07
Genre: History
ISBN: 8123020066

This book is a comprehensive digest of country's progress in different fields. It deals with all aspects of development-from rural to urban, industry to infrastructure, science and technology, art and culture, economy, health, defence, education and mass communication. The sections on general knowledge, current affairs, sports and important events are a must read for comprehensive understanding of these fields. with its authenticity of facts and data, the book is a treasure for students, researchers and academicians.