All You Need is a Good Idea!

All You Need is a Good Idea!
Author: Jay H. Heyman
Publisher: John Wiley & Sons
Total Pages: 272
Release: 2008-08-15
Genre: Business & Economics
ISBN: 0470378654

In All You Need Is a Good Idea, Jay Heyman shows you how to create powerful marketing and advertising ideas that will dramatically increase sales for your business. Perfect for entrepreneurs and small business owners?or operators of any size business, for that matter?this valuable marketing resource will help any business stand out in the marketplace, build bigger market share, gain publicity, and scare the pants off the competition. This book is the perfect guide to creating truly powerful marketing messages.

The Most Good You Can Do

The Most Good You Can Do
Author: Peter Singer
Publisher: Yale University Press
Total Pages: 228
Release: 2015-04-07
Genre: Philosophy
ISBN: 0300182414

An argument for putting sentiment aside and maximizing the practical impact of our donated dollars: “Powerful, provocative” (Nicholas Kristof, The New York Times). Peter Singer’s books and ideas have been disturbing our complacency ever since the appearance of Animal Liberation. Now he directs our attention to a challenging new movement in which his own ideas have played a crucial role: effective altruism. Effective altruism is built upon the simple but profoundly unsettling idea that living a fully ethical life involves doing the “most good you can do.” Such a life requires a rigorously unsentimental view of charitable giving: to be a worthy recipient of our support, an organization must be able to demonstrate that it will do more good with our money or our time than other options open to us. Singer introduces us to an array of remarkable people who are restructuring their lives in accordance with these ideas, and shows how, paradoxically, living altruistically often leads to greater personal fulfillment than living for oneself. Doing the Most Good develops the challenges Singer has made, in the New York Times and Washington Post, to those who donate to the arts, and to charities focused on helping our fellow citizens, rather than those for whom we can do the most good. Effective altruists are extending our knowledge of the possibilities of living less selfishly, and of allowing reason, rather than emotion, to determine how we live. Doing the Most Good offers new hope for our ability to tackle the world’s most pressing problems.

Who Thought This Was a Good Idea?

Who Thought This Was a Good Idea?
Author: Alyssa Mastromonaco
Publisher: Twelve
Total Pages: 256
Release: 2017-03-21
Genre: Biography & Autobiography
ISBN: 1455588210

If your funny older sister were the former deputy chief of staff to President Barack Obama, her behind-the-scenes political memoir would look something like this . . . Alyssa Mastromonaco worked for Barack Obama for almost a decade, and long before his run for president. From the then-senator's early days in Congress to his years in the Oval Office, she made Hope and Change happen through blood, sweat, tears, and lots of briefing binders. But for every historic occasion -- meeting the queen at Buckingham Palace, bursting in on secret climate talks, or nailing a campaign speech in a hailstorm -- there were dozens of less-than-perfect moments when it was up to Alyssa to save the day. Like the time she learned the hard way that there aren't nearly enough bathrooms at the Vatican. Full of hilarious, never-before-told stories, Who Thought This Was a Good Idea? is an intimate portrait of a president, a book about how to get stuff done, and the story of how one woman challenged, again and again, what a "White House official" is supposed to look like. Here Alyssa shares the strategies that made her successful in politics and beyond, including the importance of confidence, the value of not being a jerk, and why ultimately everything comes down to hard work (and always carrying a spare tampon). Told in a smart, original voice and topped off with a couple of really good cat stories, Who Thought This Was a Good Idea? is a promising debut from a savvy political star.

The First 20 Hours

The First 20 Hours
Author: Josh Kaufman
Publisher: Penguin
Total Pages: 290
Release: 2013-06-13
Genre: Self-Help
ISBN: 1101623047

Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches: Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

A Good Idea

A Good Idea
Author: Cristina Moracho
Publisher: Penguin
Total Pages: 370
Release: 2017-02-28
Genre: Young Adult Fiction
ISBN: 069819859X

Can the right kind of boy get away with killing the wrong kind of girl? Finley and Betty’s close friendship survived Fin’s ninth-grade move from their coastal Maine town to Manhattan. Calls, letters, and summer visits continued to bind them together, and in the fall of their senior year, they both applied to NYU, planning to reunite for good as roommates. Then Betty disappears. Her ex-boyfriend Calder admits to drowning her, but his confession is thrown out, and soon the entire town believes he was coerced and Betty has simply run away. Fin knows the truth, and she returns to Williston for one final summer, determined to get justice for her friend, even if it means putting her loved ones—and herself—at risk. But Williston is a town full of secrets, where a delicate framework holds everything together, and Fin is not the only one with an agenda. How much is she willing to damage to get her revenge and learn the truth about Betty’s disappearance, which is more complicated than she ever imagined—and infinitely more devastating?

Good Idea. Now What?

Good Idea. Now What?
Author: Charles T. Lee
Publisher: John Wiley & Sons
Total Pages: 228
Release: 2012-01-05
Genre: Business & Economics
ISBN: 1118229916

Proven pathways for taking ideas to implementation We all have ideas—things we want to do or create—but only some of us will do what it takes to see those ideas come to pass. In Good Idea. Now What? readers will discover some of the essential values and principles that guide successful idea-makers, including the leveraging of mixed environments for creativity, working through resistance and setbacks, developing a practical plan for implementation that works, navigating collaborative opportunities, and communicating your idea to make it truly remarkable. Whether you're just a creative type, or the leader of an organization, you must figure out a creative process and develop an infrastructure for implementing your ideas. Good Idea. Now What? offers systematic advice for moving your ideas to execution. It will show you: The fundamental elements of a good idea Tangible pathways to follow after initial inspiration The importance of branding and its impact on ideas Practical advice for developing a loyal tribe of supporters who will take your idea to a whole new level It's not enough to be inspired. Learn how to follow through on your ideas and discover how great an impact you can have!

Paris Is Always a Good Idea

Paris Is Always a Good Idea
Author: Jenn McKinlay
Publisher: Penguin
Total Pages: 354
Release: 2020-07-21
Genre: Fiction
ISBN: 0593101359

One of Popsugar’s Best New Books for Summer 2020 A thirty-year-old woman retraces her gap year through Ireland, France, and Italy to find love—and herself—in this hilarious and heartfelt novel. It's been seven years since Chelsea Martin embarked on her yearlong postcollege European adventure. Since then, she's lost her mother to cancer and watched her sister marry twice, while Chelsea's thrown herself into work, becoming one of the most talented fundraisers for the American Cancer Coalition, and with the exception of one annoyingly competent coworker, Jason Knightley, her status as most successful moneymaker is unquestioned. When her introverted mathematician father announces he's getting remarried, Chelsea is forced to acknowledge that her life stopped after her mother died and that the last time she can remember being happy, in love, or enjoying her life was on her year abroad. Inspired to retrace her steps—to find Colin in Ireland, Jean Claude in France, and Marcelino in Italy—Chelsea hopes that one of these three men who stole her heart so many years ago can help her find it again. From the start of her journey nothing goes as planned, but as Chelsea reconnects with her old self, she also finds love in the very last place she expected.

All You Need is Love

All You Need is Love
Author: Marie Force
Publisher: Penguin
Total Pages: 370
Release: 2014-02-04
Genre: Fiction
ISBN: 0425266761

The first Green Mountain Romance by New York Times bestselling author Marie Force! The family-run Green Mountain Country Store is cherished by locals as a reminder of simpler times. The Abbott children are determined to keep it that way—but their father has different plans… When Cameron Murphy heads to Vermont to build a website for a new client, she imagines a more relaxing trip than she gets. After wrecking her car by colliding with the town moose, she meets the most handsome hero she’s ever seen. Unfortunately, her savior, Will Abbott, is also the son of her client—and he wants nothing to do with the new website or the city girl creating it. For all Will cares, Cameron can march her fancy boots right out of town and out of his family’s business. But he can’t seem to get her out of his head. As his family’s dispute heats up, so does the chemistry between the two, leaving them wondering if simple is better after all—especially when it comes to matters of the heart. Bonus: Exclusive to this edition—a never-before-in-print Green Mountain story!

NEVER SHORT OF GOOD IDEAS & GREAT IDEAS

NEVER SHORT OF GOOD IDEAS & GREAT IDEAS
Author: Gyan Shankar
Publisher: GYAN SHANKAR
Total Pages: 63
Release: 2021-05-24
Genre: Self-Help
ISBN:

If you never want to run out of great ideas, discussed in this book are ways to stay in a constant state of great ideas and innovative ideas. You don’t have to be a great thinker to come up with new great ideas. The book spells down your conventional thinking and makes a light bulb appear. Good ideas always help people solve minor problems in work and daily life. Great ideas appear a little less frequently and require a little more work to execute. Great ideas don't necessarily result from highly paid think tanks or drug-induced vision quests in the desert. The big challenge of generating great ideas is freeing yourself from the conventional, mundane thoughts that occupy most of your brain time. Here are tips to help you open your mind and stimulate your great idea generator. These are takeaways of the best ideas never to remain short of Great & innovative ideas. Get ready to transform your ideas into reality and take your first step towards a brighter future! Discover your potential with "Never Short of Good Ideas & Great Ideas"! Whether you're looking to boost your career, enhance your leadership skills, or simply generate brilliant ideas, this book is your go-to resource for inspiration and success. Authored by a former corporate HR Head, a faculty and a seasoned consultant with an impressive array of post-graduate degrees and diplomas, including an MBA, PGDBM, PGDHRD, PGD-TD, MA (double), and LLB, this book is your ultimate guide to unlocking your creative potential and achieving professional excellence.