Advertising Management By Sanjay Gupta Pooja Nasa Sbpd Publications
Download Advertising Management By Sanjay Gupta Pooja Nasa Sbpd Publications full books in PDF, epub, and Kindle. Read online free Advertising Management By Sanjay Gupta Pooja Nasa Sbpd Publications ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
| Author | : Sanjay Gupta |
| Publisher | : SBPD Publications |
| Total Pages | : 192 |
| Release | : 2021-07-09 |
| Genre | : Business & Economics |
| ISBN | : 9351673693 |
An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Advertising : Nature and Importance, 2. Functions and Classification of Advertising, 3. Economic, Social and Ethical Aspects of Advertising, 4. Media Decision and the Target Audience, 5. Media Planning of Media Scheduling, 6. Message Design and Development, 7. Advertising Agency and its Role, 8. Advertising Planning and Appropriation, 9. Evaluating Advertising Effectiveness, 10. Internet Advertising.
| Author | : Dr. Anupam Agarwal |
| Publisher | : SBPD Publications |
| Total Pages | : 396 |
| Release | : 2021-07-06 |
| Genre | : Business & Economics |
| ISBN | : |
Strictly according to the latest syllabus prescribed by Central Board of Secondary Education (CBSE), Delhi and State Boards of Bihar, Jharkhand, Uttarakhand, Rajasthan, Haryana, H.P. etc. & Navodaya, Kasturba, Kendriya Vidyalayas etc. following CBSE curriculum based on NCERT guidelines. Part A : Introductory Micro Economics 1.Micro Economics : An Introduction, 2. Central Problems of an Economy, 3. Consumer’s Equilibrium, 4. Demand and Law of Demand, 5. Price Elasticity of Demand, 6. Production Function : Returns to a Factor and Returns to Scale, 7. Production Costs, 8. Concepts of Revenue, 9. Producer’s Equilibrium : Meaning and Conditions, 10. Supply and Law of Supply, 11. Elasticity of Supply, 12. Different Forms of Market : Meaning and Features, 13. Market Equilibrium Under Perfect Competition and Effects of Shifts in Demand & Supply, 14. Simple Applications of Tools of Demand and Supply, Part B : Introductory Macro Economics 15. Macro Economics : Meaning, 16. Circular Flow of Income, 17. Concepts and Aggregates related to National Income, 18. Measurement of National Income, 19. Money : Meaning, Evolution and Functions, 20. Commercial Banks and Credit Creation, 21. Central Bank : Meaning and Functions, 22. Recent Significant Reforms and Issues in Indian Banking System : Privatisation and Modernisation, 23. Aggregate Demand, Aggregate Supply and Related Concepts (Propensity to Consume, Propensity to Save and Investment), 24. Short Run Equilibrium Output, 25. Investment Multiplier and its Mechanism, 26. Problems of Deficient and Excess Demand, 27. Measures to Correct Deficient Demand and Excess Demand, 28. Government Budget and Economy, 29. Foreign Exchange Rate, 30. Balance of Payment Accounts : Meaning and Components. Model Paper Board Examination Papers
| Author | : Pooja Gupta |
| Publisher | : Notion Press |
| Total Pages | : 148 |
| Release | : 2018-02-13 |
| Genre | : Fiction |
| ISBN | : 1947949500 |
Long before the Rig Vedic period, many exotic and mystical tribes lived together. The royals of the Matsya clan, who once ruled over all, were now struggling to keep the unity between their Garuda, Yakshin, Naaga and Kimpurusha brothers. All the more, Matsyagandha, the Matsya Princess defies a sacred but a sexist custom to pursue be the first queen out of wedlock. As a result, she is challenged to prove her merit in each of these kingdoms to seek their approval. Will this little mermaid be able to rise to become a queen without a man by her side?
| Author | : D. C. Upadhyay, |
| Publisher | : SBPD Publications |
| Total Pages | : 734 |
| Release | : 2016-12-17 |
| Genre | : |
| ISBN | : 9351674088 |
Strictly according to the latest syllabus prescribed by Central Board of Secondary Education (CBSE), StateBoard and Navodaya, Kendriya Vidyalayas etc. following CBSE curriculum based on NCERT guidelines.
| Author | : CA Anoop Modi, |
| Publisher | : SBPD Publications |
| Total Pages | : 439 |
| Release | : 2021-12-02 |
| Genre | : Law |
| ISBN | : |
UNIT - GST 1. Overview of GST, 2. Important Definitions, 3. Supply under GST, 4. Levy and Collection of Tax, 5. Exemption from GST, 6. Composition Levy, 7. Nature and Place of Supply, 8. Time of Supply, 9. Value of Supply, 10. Input Tax Credit, 11. Registration, 12. Tax Invoice, Credit and Debit Notes, 13. E-Way Bill, 14. Payment of Tax, 15. Return, 16. Job Work, 17. Tax Deduction and Tax Collection at Source, 18. Account, Assessment and Audit, 19. Inspection,Search,Seizure And Arrest, 20. The Integrated Goods and Service Tax Act, 21. Refunds, 22. Anti-Profiteering Measure, 23 Avoidance of Dual Control, 24. Demand and Recovery, 25. Miscellaneous Provisions and Transitional Provisions, 26. Penalties. UNIT - II Custom Law 1.Introduction To Custom Duty, 2 .Types of Duties, 3. Valution, 4. Imprt and Export Procedure, 5.Baggage, postal Artical And Stores, 6.Export Promotion Schemes, 7. Custom Duty Authorities, 8. Apeal And Revision, 9. Penalties and Prosecution
| Author | : Dr. S. K. Singh |
| Publisher | : SBPD Publications |
| Total Pages | : 928 |
| Release | : 2021-09-30 |
| Genre | : Business & Economics |
| ISBN | : |
1.Introduction to Accounting, 2 .Basic Accounting Terms or Terminology, 3.Theory Base of Accounting : Accounting Principles Fundamental Assumptions or Concepts, 4. Accounting Standards and IFRS, 5 .Double Entry System, 6 .Process and Bases of Accounting, 7 .Origin of Transactions : Source Documents and Vouchers, 8. Accounting Equation, 9. Rules of Debit and Credit, 10. Recording of Business Transactions : Books of Original Entry—Journal, 11. Ledger, 12. Special Purpose (Subsidiary) Books (I) : Cash Book, 13. Special Purpose (Subsidiary) Books (II), 14. Bank Reconciliation Statement, 15. Trial Balance and Errors, 16. Depreciation, 17.Provisions and Reserves, 18. Accounting for Bills of Exchange, 19. Rectification of Errors, 20. Capital and Revenue Expenditures and Receipts, 21. Financial Statements/Final Accounts (Without Adjustment), 22. Final Accounts (With Adjustment), 23 .Accounts from Incomplete Records or Single Entry System, UNIT : Computer in Accounting 1.Introduction to Computer and Accounting Information System (AIS), 2 .Applications of Computer in Accounting, 3 .Accounting and Database System Project Work Appendix : Dictionary of Accounting Latest Model Paper (BSEB) Examination Paper (JAC) with OMR Sheet.
| Author | : AK Gupta |
| Publisher | : JP Medical Ltd |
| Total Pages | : 336 |
| Release | : 2013-10-31 |
| Genre | : Medical |
| ISBN | : 9350907747 |
It is important for ophthalmologists to keep up to date with the most recent research and advances in their rapidly developing field. This handbook is a compilation of major clinical trials in different subspecialties in the field of ophthalmology. Each trial is presented in a uniform manner, detailing the background and purpose of the study, design, number of subjects with inclusion and exclusion criteria, outcomes, then results and conclusions. Key points Compilation of major clinical trials in ophthalmology Covers all subspecialties in the field Each trial is presented in a uniform manner to assist learning Includes extensive references for further reading
| Author | : Dr. Anupam Agarwal, |
| Publisher | : SBPD Publications |
| Total Pages | : 417 |
| Release | : 2021-10-15 |
| Genre | : Business & Economics |
| ISBN | : |
Part A : Introductory Micro Economics 1.Micro Economics : An Introduction, 2. Central Problems of an Economy, 3. Consumer’s Equilibrium, 4. Demand and Law of Demand, 5. Price Elasticity of Demand, 6. Production Function : Returns to a Factor and Returns to Scale, 7. Production Costs, 8. Concepts of Revenue, 9. Producer’s Equilibrium : Meaning and Conditions, 10. Supply and Law of Supply, 11. Elasticity of Supply, 12. Different Forms of Market : Meaning and Features, 13. Market Equilibrium Under Perfect Competition and Effects of Shifts in Demand & Supply, 14. Simple Applications of Tools of Demand and Supply, Part B : Introductory Macro Economics 15. Macro Economics : Meaning, 16. Circular Flow of Income, 17. Concepts and Aggregates related to National Income, 18. Measurement of National Income, 19. Money : Meaning, Evolution and Functions, 20. Commercial Banks and Credit Creation, 21. Central Bank : Meaning and Functions, 22. Recent Significant Reforms and Issues in Indian Banking System : Privatisation and Modernisation, 23. Aggregate Demand, Aggregate Supply and Related Concepts (Propensity to Consume, Propensity to Save and Investment), 24. Short Run Equilibrium Output, 25. Investment Multiplier and its Mechanism, 26. Problems of Deficient and Excess Demand, 27. Measures to Correct Deficient Demand and Excess Demand, 28. Government Budget and Economy, 29. Foreign Exchange Rate, 30. Balance of Payment Accounts : Meaning and Components. Model Paper Board Examination Papers
| Author | : Dr.F. C. Sharma, |
| Publisher | : SBPD Publications |
| Total Pages | : 280 |
| Release | : 2022-05-10 |
| Genre | : Business & Economics |
| ISBN | : |
1.The Nature and Role of Financial System, 2. Nature and Scope of Business Finance, 3. Financial Management : Nature and Scope, 4. Financial Planning, 5. Working Capital Management, 6. Cost of Capital,m 7. Capitalization, 8. Sources of Business Finance : Long-Term and Short-Term, 9. Financial Institutions, 10. Capital Market and Financial Instruments, 11. Indian Money Market, 12. Mutual Funds , 13. Sources and Forms of External Financing , 14. Underwriting of Capital Issues.
| Author | : Verma Pooja Ahmad |
| Publisher | : Jaypee Brothers Medical Publishers |
| Total Pages | : 362 |
| Release | : 2018-12-24 |
| Genre | : Medical |
| ISBN | : 935270021X |
