A Touch Of Persuasion
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| Author | : Jay A. Conger |
| Publisher | : Harvard Business Review Press |
| Total Pages | : 81 |
| Release | : 2008-09-08 |
| Genre | : Business & Economics |
| ISBN | : 1633691020 |
In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.
| Author | : Terry O'Reilly |
| Publisher | : Catapult |
| Total Pages | : 353 |
| Release | : 2011-05-01 |
| Genre | : Business & Economics |
| ISBN | : 1582437246 |
Stop to consider the culture of the 21st century: Each morning, you might hear a half–dozen ads on the radio before your feet touch the floor. Staggering out of bed, you'll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds — perhaps thousands — of marketing messages have targeted you. And yet so little is understood about how marketing affects our lives, our society, and our world. Enter Terry O'Reilly and Mike Tennant, the ad men behind The Age of Persuasion, the popular radio show broadcast on the Canadian Broadcasting Corporation and Sirius Radio. They have made it their mission to share the back–room story of modern marketing, entertaining asides and all. "Think of advertisers as millions of ants in a colony, each working hard and each with its own objective. Except that in this colony, every single ant is competing against the others. That's the ad business. Almost every ad you see, hear, and otherwise experience is competing for a piece of your imagination. And like any cross–section of humanity, the vast, worldwide advertising community is diverse: composed of geniuses and idiots, saints and buffoons, and everything in between." From the early players to the Mad Men of the 1960s and beyond, O'Reilly and Tennant offer insights into a rapidly evolving industry. Smart and funny, The Age of Persuasion provides an entertaining — and eye–opening — look at a world driven by marketing.
| Author | : Stephanie Doyle |
| Publisher | : Harlequin |
| Total Pages | : 299 |
| Release | : 2013-03-01 |
| Genre | : Fiction |
| ISBN | : 1460307186 |
For all the wrong reasons? Anna Summers has always been more than Ben Tyler's assistant. She's even been more than his best friend. Too bad Ben didn't realize it until after she quit. Now that he's more like his old self after facing off against a life-threatening illness, he's ready to win Anna back. Of course, it's not simple. One night Ben broke his own rule about getting involved with an employee. And now Anna is pregnant. She refuses to let him use the baby as a reason for them to reconcile. It will take an act of persuasion to convince her they belong together…and not only because of the baby.
| Author | : Jessica Dotta |
| Publisher | : Tyndale House Publishers, Inc. |
| Total Pages | : 446 |
| Release | : 2013-08-16 |
| Genre | : Fiction |
| ISBN | : 1414388446 |
The year is 1838, and seventeen-year-old Julia Elliston’s position has never been more fragile. Orphaned and unmarried in a time when women are legal property of their fathers, husbands, and guardians, she finds herself at the mercy of an anonymous guardian who plans to establish her as a servant in far-off Scotland. With two months to devise a better plan, Julia’s first choice to marry her childhood sweetheart is denied. But when a titled dowager offers to introduce Julia into society, a realm of possibilities opens. However, treachery and deception are as much a part of Victorian society as titles and decorum, and Julia quickly discovers her present is deeply entangled with her mother’s mysterious past. Before she knows what’s happening, Julia finds herself a pawn in a deadly game between two of the country’s most powerful men. With no laws to protect her, she must unravel the secrets on her own. But sometimes truth is elusive and knowledge is deadly.
| Author | : Jason Harris |
| Publisher | : Hachette UK |
| Total Pages | : 250 |
| Release | : 2019-09-12 |
| Genre | : Business & Economics |
| ISBN | : 1529304172 |
The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in an age of distrust through the cultivation of character-building habits that are essential to both personal growth and sustained business success. This isn't a book full of tips and life-hacks. Instead, The Soulful Art of Persuasion will develop the habits that others want to be influenced by. This book is based on a radical idea: Persuasion isn't about facts and argument. It's all about personal character. Jason Harris, CEO of the powerhouse creative agency Mekanism, argues that genuine persuasion in the twenty-first century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting; it is about developing empathy and communicating your values. Based on his experience in and out of the boardroom, and drawing on the latest in-depth research on trust, influence, and habit formation, Harris shows that being persuasive in a culture plagued by deception means rejecting the ethos of the quick and embracing the commitment of putting your truest self forward and playing the long game. Through instructive and entertaining stories, Harris lays out the 11 habits that will guide readers to become authentically persuasive, including Earning respect through collaboration Becoming the person others want to be around Practicing generosity through gestures big and small Persuasion today is about personal excellence, sharing the stage, and respecting other people's motivations. In The Soulful Art of Persuasion, Jason Harris shows us the way.
| Author | : Jane Austen |
| Publisher | : Strelbytskyy Multimedia Publishing |
| Total Pages | : 250 |
| Release | : 2021-01-08 |
| Genre | : Fiction |
| ISBN | : |
Persuasion is a novel written by a famous British writer Jane Austen. It is a story about the life of Anne Elliot, a middle daughter of baronet Sir Walter, a spender and bluffer. Due to these features of his character, he found himself in a difficult financial position. He has to rent a family estate Kellynch Hall in order to pay his debts. Meanwhile, his most smart and considerate daughter Anne goes to Uppercross to look after a sick sister. In the days of her youth she was mutually in love with Frederick Wentworth, but because of a fear of a poor marriage, “reasons of conscience” and on the insistence of a “family friend” Lady Russel Anne stopped her relationship with him. But now after eight years, some incredible coincidence happens. The family that rents Kellynch Hall is related to Frederick Wentworth. Is the old-time love still alive in the hearts of Anne and Frederick?
| Author | : Mary Jane Hathaway |
| Publisher | : Simon and Schuster |
| Total Pages | : 304 |
| Release | : 2014-11-11 |
| Genre | : Fiction |
| ISBN | : 1476777535 |
A lively Southern retelling of Jane Austen’s Persuasion, featuring Lucy Crawford, who is thrown back into the path of her first love while on a quest to save her beloved family home. Lucy Crawford is part of a wealthy, well-respected Southern family with a long local history. But since Lucy’s mother passed away, the family home, a gorgeous antebellum mansion, has fallen into disrepair and the depth of her father’s debts is only starting to be understood. Selling the family home may be the only option—until her Aunt Olympia floats the idea of using Crawford house to hold the local free medical clinic, which has just lost its space. As if turning the plantation home into a clinic isn’t bad enough, Lucy is shocked and dismayed to see that the doctor who will be manning the clinic is none other than Jeremiah Chevy—her first love. Lucy and Jeremiah were high school sweethearts, but Jeremiah was from the wrong side of the tracks. His family was redneck and proud, and Lucy was persuaded to dump him. He eventually left town on a scholarship, and now, ten years later, he’s returned as part of the rural physician program. And suddenly, their paths cross once again. While Lucy’s family still sees Jeremiah as trash, she sees something else in him—as do several of the other eligible ladies in town. Will he be able to forgive the past? Can she be persuaded to give love a chance this time around?
| Author | : Bob Burg |
| Publisher | : Sound Wisdom |
| Total Pages | : 175 |
| Release | : 2011-09-20 |
| Genre | : Business & Economics |
| ISBN | : 0768487005 |
The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right? After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have—and shares them all with you. One trait that stands above all the rest is their ability to win people over to their way of thinking—they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause. The Winning principles you will learn include: Making People Feel Important Everything is Negotiable Dealing with Difficult People Persuasion in Action What Sets You Apart from the Rest Nuggets of Wisdom Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime—filled with one success after another!
| Author | : Shawn T. Wahl |
| Publisher | : Routledge |
| Total Pages | : 403 |
| Release | : 2021-09-27 |
| Genre | : Business & Economics |
| ISBN | : 1000442373 |
This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl
| Author | : Tony Wrighton |
| Publisher | : Random House |
| Total Pages | : 130 |
| Release | : 2011-09-09 |
| Genre | : Self-Help |
| ISBN | : 0753544288 |
WANT TO BE MORE PERSUASIVE AND CHARISMATIC? INTERESTED IN LEARNING HOW TO DELIVER A MESSAGE UNDER THE RADAR? These super-quick, easy and effective persuasion techniques will get people saying YES in seconds. Whether it's making more authoritative presentations, winning arguments or even using Facebook to get your way, you can start persuading NOW because each technique takes a minute or less. LEARN HOW TO: ·Make a sensational first impression ·Climb the career ladder super-fast ·Make more money and close the deal ·Hear that magic word YES! You'll even learn 'the most persuasive word in the world' (CLUE: It's on the back cover of this book.)
