A Taxonomy Of Communication Media
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| Author | : Rudy Bretz |
| Publisher | : Educational Technology |
| Total Pages | : 196 |
| Release | : 1971 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9780877780120 |
This book defines and describes communication media; discusses the difference between information and instruction, instructional media and instructional aids; and proposes a set of criteria by means of which communication media may be distinguished from nonmedia, one medium distinguished from another, and a single medium distinguished from multimedia applications. A two-dimensional classification system for communication media is proposed: in one dimension, seven classes are defined, based on ways of representing information; in the other, communication media are divided into two groups, telemedia and recording media. Twenty-eight specific communication media are defined and described. This list includes the major available and soon-to-be-available media.
| Author | : Rudolph Bretz |
| Publisher | : |
| Total Pages | : 168 |
| Release | : 1972 |
| Genre | : |
| ISBN | : |
| Author | : Reed H. Blake |
| Publisher | : Hastings House Book Publishers |
| Total Pages | : 192 |
| Release | : 1975 |
| Genre | : Language Arts & Disciplines |
| ISBN | : |
| Author | : John A. Niemi |
| Publisher | : Educational Technology |
| Total Pages | : 132 |
| Release | : 1971 |
| Genre | : Education |
| ISBN | : 9780877780250 |
| Author | : A. Michael Noll |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 220 |
| Release | : 2007 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9780742554825 |
A concise introduction to the evolution of communication media, The Evolution of Media is unique in that it treats both mass media and interpersonal media. The first part of the book describes the history and development of media technology. The second and third parts develop a taxonomy for media and compare their technological requirements, applications, and other significant elements. The last section presents a simple methodology to help predict the success of new media products and services. This book is a useful supplement for foundational courses in mass communication and communication history, as well as a primer for anyone interested in the big picture of communication media.
| Author | : Gambarato, Renira Rampazzo |
| Publisher | : IGI Global |
| Total Pages | : 371 |
| Release | : 2018-02-16 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1522537821 |
Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.
| Author | : Charlene Elliott |
| Publisher | : Springer Nature |
| Total Pages | : 350 |
| Release | : 2022-01-01 |
| Genre | : Social Science |
| ISBN | : 9811642907 |
This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks. Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality. They engage with historical and contemporary issues, offering readers theoretically grounded perspectives. At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.
| Author | : Drew Davidson |
| Publisher | : Lulu.com |
| Total Pages | : 296 |
| Release | : 2010 |
| Genre | : Education |
| ISBN | : 0557285658 |
This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications. There is also an accompanying DVD-ROM full of hands-on exercises that shows how cross-media can be applied. For the DVD-ROM: http: //www.lulu.com/content/817927
| Author | : |
| Publisher | : |
| Total Pages | : 652 |
| Release | : 1974 |
| Genre | : Medical personnel |
| ISBN | : |
| Author | : James A. Anderson |
| Publisher | : Routledge |
| Total Pages | : 850 |
| Release | : 2012-03-22 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1135152365 |
In Communication Yearbook 11 major contributions from leading scholars in a variety of communication fields are presented and then critiqued by other authorities (often representing complementary or competing schools of thought). Topics addressed and commented on include the mass media audience, the theory of mediation, effective policy for health care communication and feminist criticism of television.
