Several factors create a challenging environment for individuals seeking financial support to complete a postsecondary degree program. In recognition of the challenges of paying for higher education, decision-makers at the federal and state levels support college-going with public policy. Through direct institutional allocations, need and merit-based financial aid programs, and the provision of student loans, government policy has provided access to funds to reduce the price of participating in postsecondary education for many individuals. This is particularly true at the state level. This article presents four principles for state aid redesign that seek to guide state aid policy formation: (1) Financial aid programs should be student centered; (2) Financial aid programs should be goal driven and data informed; (3) Financial aid programs should be timely and flexible; and (4) Financial aid programs should be broadly inclusive of all students' educational pathways. ?Separately, each of the principles addresses a specific area for states to make incremental policy change. Taken together, they provide the opportunity for states to make fundamental shifts in how state financial aid programs are designed and awarded. This article contains endnotes.