A Guidebook For Marketing Transit Services To Business
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| Author | : Daniel K. Boyle |
| Publisher | : Transportation Research Board |
| Total Pages | : 93 |
| Release | : 2010 |
| Genre | : Civil service |
| ISBN | : 0309142504 |
The purpose of this synthesis is to document the state of the practice for transit agencies in terms of fare arrangements for public employees. Results of a cross-section survey of transit agencies in North America yielded information on important issues such as leadership of the program; barriers, obstacles, and constraints; administrative procedures; implementation; lessons learned; cost, financing, and pricing; and program evaluation.
| Author | : |
| Publisher | : Transportation Research Board |
| Total Pages | : 204 |
| Release | : 2000 |
| Genre | : Commuting |
| ISBN | : 9780309066648 |
This report provides information about the role of transportation in supporting welfare-to-work initiatives and identifies practical strategies to improve access to job opportunities for former welfare recipients making the transition to work. The Guidebook describes service approaches that include modifications to existing mass transit services, coordination between transportation services, ridesharing programs, automobile ownership programs, and collaborations between faith-based and community-based groups.
| Author | : |
| Publisher | : |
| Total Pages | : 280 |
| Release | : 1990 |
| Genre | : Local transit |
| ISBN | : |
| Author | : Comsis Corporation |
| Publisher | : |
| Total Pages | : 280 |
| Release | : 1990 |
| Genre | : Local transit |
| ISBN | : |
| Author | : |
| Publisher | : |
| Total Pages | : 498 |
| Release | : 2003 |
| Genre | : Paratransit services |
| ISBN | : |
| Author | : Transit Cooperative Research Program |
| Publisher | : Transportation Research Board |
| Total Pages | : 44 |
| Release | : 2006 |
| Genre | : Local transit |
| ISBN | : 0309098645 |
"TRB's Transit Cooperative Research Program (TCRP) Report 116: Guidebook for Evaluating, Selecting, and Implementing Suburban Transit Services examines the current status of suburban transit services and land-use environments and the relationship between the two. Types of suburban transit services include commuter, route deviation, demand response, circulators, shuttles, and vanpools. Also, the guidebook describes the emerging trends that significantly influence the availability and operation of suburban transit services. TCRP Web-Only Document 34 is the companion document to the guidebook. TCRP Web-Only Document 34 includes eight case studies that describe the types of suburban transit services offered the types of operational issues; the funding arrangements; the marketing program; the performance-measurement program; and the successes, challenges, and lessons learned from introducing suburban transit services. The companion report also includes quantitative and qualitative decision matrixes"--Publisher's description.
| Author | : Albert T. Stoddard |
| Publisher | : Transportation Research Board |
| Total Pages | : 235 |
| Release | : 2012 |
| Genre | : Social Science |
| ISBN | : 0309258170 |
This report provides an overview of the tribal transit planning process and detailed guidance about the various steps for planning and implementing a tribal transit system. The steps that are described may be used for planning a new transit system, enhancing an existing service, or taking action to sustain services. While the guidebook is primarily aimed at tribal transit planners, it will also be of interest to tribal transportation planners and liaisons at all levels of government. In the research effort, data were collected from 67 tribes during Phase 1 and more detailed information was collected from 48 tribes during Phase 2. Fifteen tribes were visited for the development of case studies. Data were collected regarding the type of transit services, the size and scope of the transit programs, and funding approaches.
| Author | : Transit Cooperative Research Program |
| Publisher | : |
| Total Pages | : 106 |
| Release | : 2010 |
| Genre | : Local transit |
| ISBN | : |
| Author | : Multisystems, inc |
| Publisher | : |
| Total Pages | : 976 |
| Release | : 1999 |
| Genre | : Transportation |
| ISBN | : |
This report provides information on successful business-to-business marketing techniques with application to transit. The Guidebook provides motivation for doing business-to-business marketing, lessons from the private sector as well as the transit industry, guidance on how to implement a business-to-business marketing program, tools and techniques for business-to-business marketing, and evaluation measures. The report should be useful to transit planners, managers, marketing professionals, and others interested in the use of marketing strategies to build ridership.
| Author | : Carol A. Lewis |
| Publisher | : |
| Total Pages | : 60 |
| Release | : 2012 |
| Genre | : Local transit |
| ISBN | : |
