A Bibliography of Theses and Dissertations on the Subject of Film, 1916-1979
Author | : Raymond Fielding |
Publisher | : Houston, Texas: University Fim Association |
Total Pages | : 80 |
Release | : 1979 |
Genre | : Cinematography |
ISBN | : |
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Author | : Raymond Fielding |
Publisher | : Houston, Texas: University Fim Association |
Total Pages | : 80 |
Release | : 1979 |
Genre | : Cinematography |
ISBN | : |
Author | : Michael M. Reynolds |
Publisher | : Phoenix, Ariz. : Oryx Press |
Total Pages | : 282 |
Release | : 1985 |
Genre | : Education |
ISBN | : |
Author | : |
Publisher | : Detroit : Information Coordinators |
Total Pages | : 472 |
Release | : 1985 |
Genre | : Music |
ISBN | : |
Author | : James R. Heintze |
Publisher | : Pendragon Press |
Total Pages | : 352 |
Release | : 1984 |
Genre | : Music |
ISBN | : 9780899900216 |
Author | : William L. Bird |
Publisher | : Northwestern University Press |
Total Pages | : 316 |
Release | : 1999 |
Genre | : Advertising |
ISBN | : 9780810115859 |
""Better Living": Advertising, Media, and the New Vocabulary of Business Leadership, 1935-1955 is a history of how big business learned to be both entertaining and persuasive when talking to the public. Examining the years from the Depression to postwar prosperity, "Better Living" follows the dissemination of a politically competitive claim of "more," "new," and "better" in industry and in life. Beginning with the changes in business-government relations during the New Deal, this study looks at the ways in which politically active corporations and their leaders learned how to speak - at a time when speaking was not enough." "Using archival sources such as the NBC, Ford Motor Company, DuPont, and Franklin Delano Roosevelt collections, William L. Bird, Jr., establishes the importance of industrial films and their role in public relations and employee relations, as well as the use of dramatic radio productions in corporate public relations. The author examines the interplay between general mass radio and print advertising, radio program sponsorship and scriptwriting, sponsored motion pictures and television entertainment, as well as exhibitions and industrial fairs and the role these media played in shaping ideas about American business and political and cultural institutions in this country for the decades to come." --Book Jacket.
Author | : University Film Association |
Publisher | : |
Total Pages | : 560 |
Release | : 1981 |
Genre | : Documentary films |
ISBN | : |
Author | : Christopher H. Sterling |
Publisher | : Routledge |
Total Pages | : 316 |
Release | : 2016-05-06 |
Genre | : Language Arts & Disciplines |
ISBN | : 1136694544 |
This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.
Author | : Hans Jürgen Wulff |
Publisher | : München ; New York : K.G. Saur |
Total Pages | : 356 |
Release | : 1987 |
Genre | : Bibliographical literature |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 1032 |
Release | : |
Genre | : Union catalogs |
ISBN | : |
Includes entries for maps and atlases.
Author | : Bruce A. Austin |
Publisher | : Metuchen, N.J. : Scarecrow Press |
Total Pages | : 232 |
Release | : 1983 |
Genre | : Performing Arts |
ISBN | : |
An annotated bibliography of more than 1,200 film audience research studies. Includes an essay entitled 'The Motion Picture Audience: A Neglected Aspect of Film Research' that introduces the reader to the subject of film audience research.