2014 Leep Event Editorial Promotional Calendar
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| Author | : Laura Dawn Lewis |
| Publisher | : LEEP Publishing |
| Total Pages | : 424 |
| Release | : 2013-12-03 |
| Genre | : Business & Economics |
| ISBN | : 1311047387 |
3,800+ Holidays, Promotions, Events for 2014 in the United States, United Kingdom, Canadian, Australian and Chinese Markets. The 2014 LEEP features over 3,800 dates in over 53 categories arranged alphabetically (with source URLs), chronologically and by length. This calendar of holidays and events for 2014 includes National, Promotional, Industry and International Events, Federal Holidays, Major Sporting Events and industry specific promotions. The LEEP Calendar is the invaluable time-saving, idea generating, revenue building business reference tool that provides exceptional marketers, publishers and journalists a quantifiable critical advantage over the competition. Created by a marketing and publishing industry veteran for: Advertising Executives Authors Bloggers Business Networkers Business Owners Editors Educators Event Planners Journalists Marketing Executives Media Planners Media Sales Reps Promotional Products Retailers Public Relations Publicists Publishers Retail Executives Sales Executives Social Media Marketers and anyone who is curious!
| Author | : Laura Lewis |
| Publisher | : CreateSpace |
| Total Pages | : 424 |
| Release | : 2013-11 |
| Genre | : |
| ISBN | : 9781494214302 |
3,800+ Holidays, Promotions, Events for 2014 in the United States, United Kingdom, Canadian, Australian and Chinese Markets. The 2014 LEEP features over 3,800 dates in over 53 categories arranged alphabetically (with source URLs), chronologically and by length. This calendar of holidays and events for 2014 includes National, Promotional, Industry and International Events, Federal Holidays, Major Sporting Events and industry specific promotions. The LEEP Calendar is the invaluable time-saving, idea generating, revenue building business reference tool that provides exceptional marketers, publishers and journalists a quantifiable critical advantage over the competition. Created by a marketing and publishing industry veteran for: Advertising Executives Authors Bloggers Business Networkers Business Owners Editors Educators Event Planners Journalists Marketing Executives Media Planners Media Sales Reps Promotional Products Retailers Public Relations Publicists Publishers Retail Executives Sales Executives Social Media Marketers and anyone who is curious!
| Author | : Al Lautenslager |
| Publisher | : Entrepreneur Press |
| Total Pages | : 354 |
| Release | : 2014-06-16 |
| Genre | : Business & Economics |
| ISBN | : 161308269X |
Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.
| Author | : Editors of Chase's |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 753 |
| Release | : 2022-11-21 |
| Genre | : Reference |
| ISBN | : 1636710697 |
Find out what's going on any day of the year, anywhere across the globe! The world’s date book since 1957, Chase's is the definitive, authoritative, day-by-day resource of what the world is celebrating. From national days to celebrity birthdays, from historical milestones to astronomical phenomena, from award ceremonies and sporting events to religious festivals and carnivals, Chase's is the must-have reference used by experts and professionals—a one-stop shop with 12,500 entries for everything that is happening now or is worth remembering from the past. Completely updated for 2023, Chase's also features extensive appendices as well as a companion website that puts the power of Chase's at the user's fingertips. 2023 is packed with special events and observances, including National days and public holidays of every nation on Earth Scores of new special days, weeks and months Famous birthdays of new world leaders, lauded authors and breakout celebrities Info on milestone anniversaries, such as the 400th anniversary of Shakespeare's First Folio, the 250th anniversary of the Boston Tea Party, the 125th anniversary of the Curies' discovery of radium, the 100th birth anniversary of Hank Williams, the 75th anniversary of the Marshall Plan, the 50th anniversary of Skylab Information on such special sporting events as the Special Olympics World Summer Games in Berlin, Germany And much more! All from the reference book that Publishers Weekly calls "one of the most impressive reference volumes in the world."
| Author | : Editors of Chase's |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 753 |
| Release | : 2023-10-15 |
| Genre | : Reference |
| ISBN | : 1636714080 |
Find out what's going on any day of the year, anywhere across the globe! Since 1957, Chase's Calendar of Events lists everything worth knowing and celebrating for each day of the year: 12,500 holidays, national days, historical milestones, famous birthdays, festivals, sporting events and more. Publishers Weekly has cited it as "one of the most impressive reference volumes in the world." Library Journal named the 67th edition (A 2024 Starred Review) "an invaluable resource for trivia fans, planners, media professionals, teachers, and librarians.” From national days to celebrity birthdays, from historical milestones to astronomical phenomena, from award ceremonies and sporting events to religious festivals and carnivals, Chase's is the must-have reference used by experts and professionals—a one-stop shop with 12,500 entries for everything that is happening now or is worth remembering from the past. Completely updated for 2024, Chase's also features extensive appendices as well as a companion website that puts the power of Chase's at the user's fingertips. 2024is packed with special events and observances, including National days and public holidays of every nation on Earth Scores of new special days, weeks and months--such as International Day of Zero Waste or World Eel Day Famous birthdays of new world leaders, lauded authors and breakout celebrities Info on the 2024 Great North American Eclipse. Info on the restoration and reopening of Notre-Dame de Paris. Info on milestone anniversaries, such as the 300th birth anniversary of Immanuel Kant, the 250th anniversary of the First Continental Congress, the 100th birth anniversary of James Baldwin and more. Information on such special events as the International Year of Camelids and the Paris Olympics or Euro 2024. And much more!
| Author | : Editors of Chase's |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 753 |
| Release | : 2021-11-15 |
| Genre | : Reference |
| ISBN | : 1641435046 |
Find out what's going on any day of the year, anywhere across the globe! The world’s date book since 1957, Chase's is the definitive, authoritative, day-by-day resource of what the world is celebrating. From national days to celebrity birthdays, from historical milestones to astronomical phenomena, from award ceremonies and sporting events to religious festivals and carnivals, Chase's is the must-have reference used by experts and professionals—a one-stop shop with 12,500 entries for everything that is happening now or is worth remembering from the past. Completely updated for 2022, Chase's also features extensive appendices as well as a companion website that puts the power of Chase's at the user's fingertips. 2022 is packed with special events and observances, including National days and public holidays of every nation on Earth Scores of new special days, weeks and months Birthdays of new world leaders, lauded authors, and breakout celebrities Info on key anniversaries, such as the 200th birth anniversaryof Harriet Tubman, the 100th anniversary of the first insulin treatment, the 100th anniversary of the discovery of King Tut's tomb, the 75th anniversary of Jackie Robinson breaking the color line, and the 150th anniversary of Yellowstone. And much more! All from the reference book that Publishers Weekly calls "one of the most impressive reference volumes in the world."
| Author | : Editors of Chase's |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 753 |
| Release | : 2019-09-24 |
| Genre | : Reference |
| ISBN | : 1641433167 |
Find out what's going on any day of the year, anywhere across the globe! The world’s date book since 1957, Chase's is the definitive, authoritative, day-by-day resource of what the world is celebrating and commemorating. From national days to celebrity birthdays, from historical anniversaries to astronomical phenomena, from award ceremonies and sporting events to religious festivals and carnivals, Chase's is the must-have reference used by experts and professionals—a one-stop shop with 12,500 entries for everything that is happening now or is worth remembering from the past. Completely updated for 2020, Chase's also features extensive appendices as well as a companion website that puts the power of Chase's at the user's fingertips. 2020--a leap year--is packed with special events and observances, including National days and public holidays of every nation on Earth The total solar eclipse The 100th anniversary of US women's suffrage (19th Amendment passed) The 75th anniversary of the end of WWII and the atomic bombings of Hiroshima and Nagasaki The 250th birth anniversary of Ludwig van Beethoven The 100th birth anniversary of Ray Bradbury The 50th anniversary of the Beatles' break up The Tokyo Olympic Games Scores of new special days, weeks and months, such as International Go-Kart Week, National Goat Yoga Month or National Catch and Release Day Birthdays of new world leaders, office holders, and breakout stars And much more! All from the reference book that Publishers Weekly calls "one of the most impressive reference volumes in the world."
| Author | : American Bar Association. House of Delegates |
| Publisher | : American Bar Association |
| Total Pages | : 216 |
| Release | : 2007 |
| Genre | : Law |
| ISBN | : 9781590318737 |
The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.
| Author | : Paula Watson-Lakamp |
| Publisher | : Bloomsbury Publishing USA |
| Total Pages | : 139 |
| Release | : 2015-05-07 |
| Genre | : Language Arts & Disciplines |
| ISBN | : |
Fun and easy to read, this marketing and promotion guide offers you the "big picture" of how best to spend your limited funds and energy to create a successful marketing strategy—from traditional promotions such as advertising and posters to social media marketing. Robust, resilient, and flexible marketing is an absolute necessity for today's libraries. Fortunately, marketing can be fun. Through this savvy guide, you'll discover a wealth of fresh, actionable ideas and approaches that can be combined with tried-and-true marketing techniques to serve any library. Focusing on building platforms rather than chasing trends, the book offers low- and no-budget ideas for those in small libraries as well as information that can be used by libraries that have a staff of professionals. The guide opens with an overview of the basics of marketing and continues through the numerous channels that should be incorporated into a modern-day marketing strategy mix. Branding, merchandising, and media relations are covered, as are social media, new technologies, fundraising, and advocacy. You'll also learn how to use tools such as data-driven information gathering and email segmentation to help your library compete and stay relevant. Perfect for beginners, the book will be equally useful to seasoned communicators who are looking for creative ideas, new techniques, and innovative approaches to boost the effectiveness of their existing marketing efforts.
| Author | : Susan W. Alman |
| Publisher | : Bloomsbury Publishing USA |
| Total Pages | : 230 |
| Release | : 2014-12-02 |
| Genre | : Language Arts & Disciplines |
| ISBN | : |
Explains effective marketing strategies and identifies the tools needed to boost the visibility and increase the use of your library in the community. Marketing a library's programs or services takes more than sending out a flyer or posting an announcement on the website. Effective marketing is important for every library, as it can lead to a significant increase in library usewhich is a major factor in budget justification. Crash Course in Marketing for Libraries: Second Edition will help you develop a strategic direction for your organization and identify methods for employing your best marketing and public relations strategies. Each chapter of this second edition has been updated and expanded, comprehensively addressing the planning, implementation, and evaluation stages of the marketing and public relations process in libraries. The rise of social media as a powerful marketing tool is discussed in particular detail. The authors cover topics such as planning, promoting through the use of the existing media or advertising, and assessing the project. The book's appendixes provide examples of marketing plans and projects as well as other helpful marketing resources.
